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About the Role

The Franchise Marketing Coordinator serves as the field extension of the Round Table Pizza Marketing team, working directly with franchise partners and restaurants to strengthen local marketing execution, community presence, and brand consistency. This role brings marketing closer to franchisees, providing firsthand insights into restaurant execution, franchise needs, competitive activity, and local market opportunities.

Responsibilities

Maintain a consistent presence within the Bay Area market through frequent restaurant visits and franchisee meetings.
Build strong working relationships with franchise owners, operators, and restaurant teams.
Serve as an accessible, in-market marketing resource for franchise partners.
Support execution of local marketing plans.
Follow up with franchisees on agreed-upon marketing initiatives and help remove execution barriers.
Identify franchisee marketing needs and communicate opportunities, challenges, and feedback.
Reinforce available marketing tools, resources, programs, and approved vendors.
Proactively identify local marketing opportunities within assigned communities.
Build relationships with schools, youth sports organizations, community groups, local businesses, and other potential partners.
Support franchisees in executing fundraising programs, team partnerships, sponsorships, community events, and other approved local activations.
Identify upcoming community calendars and events where Round Table Pizza could have a relevant presence.
Support local activation of national partnerships and brand initiatives.
Attend priority community events, new store openings, and local activations as a Round Table Pizza representative.
Capture and share successful local programs that could be replicated by other franchise partners.
Conduct regular restaurant marketing audits throughout assigned markets.
Ensure restaurants are displaying current, accurate, and brand-approved POP, promotional signage, and other marketing collateral.
Identify outdated, missing, damaged, or noncompliant marketing materials.
Work with franchisees and FBCs to resolve identified issues.
Verify restaurant-level execution of current campaigns, LTOs, and local promotions.
Document restaurant execution through photos and standardized field reporting.
Identify recurring execution issues and recommend opportunities to improve future marketing programs.
Provide in-market support during major promotional and LTO launches.
Confirm restaurants have received and properly implemented required marketing materials.
Identify launch execution issues and quickly communicate them to the appropriate Marketing or Brand Operations owner.
Gather franchise and restaurant-team feedback on promotional execution.
Provide firsthand observations on guest-facing execution, competitive activity, and local market response.
Support priority restaurants or markets requiring additional assistance.
Support in implementing franchisee local media plans.
Ensure restaurant-level materials and promotions align with brand standards.
Help maintain visibility into local market activity by documenting franchise participation and competitive media observed in the field.
Maintain an organized schedule and record of restaurant visits, franchise meetings, community opportunities, and activations.
Provide regular field reports to the Sr Franchise Marketing Manager.
Document franchise feedback, competitive activity, execution issues, and emerging local opportunities.
Track assigned follow-up actions and ensure identified issues are resolved or escalated appropriately.
Share relevant photos, observations, and examples from the field with the broader Marketing team.
Surface recurring themes that could inform promotional planning, LSM resources, or franchise communications.

Requirements

1–3 years of experience in field marketing, local store marketing, restaurant marketing, community engagement, or a related field.
Restaurant, franchise, or multi-unit retail experience preferred.
Strong interpersonal skills and confidence working directly with franchise owners and restaurant operators.
Highly organized, self-motivated, and comfortable working independently in the field.
Strong verbal and written communication skills.
Ability to manage multiple restaurant visits, events, and follow-up priorities simultaneously.
Strong attention to brand standards and executional detail.
Comfortable identifying opportunities and proactively building community relationships.
Valid driver's license, reliable transportation, and willingness to travel extensively throughout assigned markets.
Ability to work occasional evenings and weekends based on business and community-event needs.

Skills

Field marketing
Local store marketing
Restaurant marketing
Community engagement
Interpersonal skills
Communication skills
Organization
Self-motivation
Independent work
Attention to detail
Relationship building

Location

Bay Area

Work Type

Field-based
Travel required
Occasional evening and weekend availability

Experience Level

1-3 years

About the Company

OHG Brands is home to America’s original, iconic restaurant brands.
The company strategically develops and grows a diverse portfolio of fast-casual, quick-service, and casual dining concepts around the world.
OHG Brands currently operates 12 restaurant brands: Round Table Pizza, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Great American Cookies, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Native Grill & Wings, Pretzelmaker, and Ponderosa and Bonanza Steakhouses.
The company franchises and owns over 1,700 units worldwide.