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About the Role

The Growth Marketing Analyst supports the marketing team's day-to-day operations, measurement, and reporting needs, helping turn marketing data into timely, trusted insights. This role owns operational support (PO, invoice, and vendor management), assists with marketing mix modeling (MMM) and incrementality testing, and delivers recurring competitor, business, and leading-indicator reporting. It's a strong fit for someone early in their analytics career who wants hands-on experience working closely with data, reporting tools, and marketing measurement.

Responsibilities

Support coordination and collection of marketing inputs for MMM updates.
Prep and QA datasets that feed the MMM (spend, impressions, promo calendars, pricing).
Support design and setup of incrementality tests (e.g., holdout groups, geo tests).
Evaluate campaign performance and A/B test results in partnership with Paid Media and Digital Optimization teams.
Pull and summarize results from A/B and incrementality tests into clear takeaways for stakeholders.
Support weekly and monthly business reporting and conduct weekly/monthly competitor analysis.
Support biweekly leading indicator reporting inputs.
Build and maintain Sigma dashboards, including underlying tables, on top of Snowflake data.
Translate reporting data into clear, actionable summaries for stakeholders.
Update and maintain existing customer journey/funnel dashboards and reports.
Pull and organize journey-stage data (e.g., touchpoint counts, channel assists) from existing tools.
Refresh data and check outputs against prior periods for consistency in cohort reporting.
Flag notable shifts or anomalies in funnel/drop-off metrics.
Respond to ad hoc requests for journey/funnel cuts of existing data.
Document how journey/funnel metrics are defined and calculated.
Manage the data team PO, invoice tracking, and vendor set-up process.
Maintain organized documentation of budgets, invoices, and vendor records.

Requirements

2+ years of experience in growth marketing, marketing analytics, or a related data-focused role
Bachelor's degree in a technical field (e.g., statistics, economics, data science, engineering) or another degree that demonstrates a strong interest in working closely with data day-to-day
Strong Excel skills and solid statistical knowledge, with the ability to wrangle, clean, and validate data
Experience building reports and tables in Sigma (or a comparable BI tool), or a strong aptitude to build this skill quickly
Exposure to (or strong interest in) marketing mix modeling (MMM) and incrementality testing
Ability to manage recurring operational tasks (POs, invoices, vendor set-up) with accuracy and follow-through
Strong written and verbal communication skills with a focus on clear documentation
Familiarity with customer journey analytics, including cohort and multi-touch journey views
Familiarity with marketing measurement concepts like funnels, cohorts, and attribution basics
Experience working directly with marketing and CRM data structures
Proficiency in Python for data validation and automation tasks

Skills

Growth marketing
Marketing analytics
Data analysis
Excel
Statistical knowledge
Data wrangling
Data cleaning
Data validation
Sigma (or comparable BI tool)
Marketing Mix Modeling (MMM)
Incrementality testing
Operational task management
PO management
Invoice tracking
Vendor management
Written communication
Verbal communication
Documentation
Customer journey analytics
Cohort analysis
Multi-touch journey views
Marketing measurement
Funnels
Cohorts
Attribution basics
Marketing data structures
CRM data structures
Python

Location

Hybrid

Work Type

Hybrid
Full-time

Experience Level

Early career
2+ years

Education Level

Bachelor's degree in a technical field (e.g., statistics, economics, data science, engineering) or another degree that demonstrates a strong interest in working closely with data day-to-day

About the Company

The Ritz-Carlton Yacht Collection is an extension of the renowned Ritz-Carlton brand, dedicated to redefining ultra-luxury hospitality at sea.
The Gold Standards are the bedrock of the Ritz-Carlton experience, setting us apart in the industry and establishing a legacy of unparalleled service.
The Ritz-Carlton fosters a culture where all are valued, quality of life is enhanced, individual aspirations are fulfilled, and The Ritz-Carlton Mystique is strengthened.

Equal Opportunity

The Ritz-Carlton Yacht Collection is an Equal opportunity, inclusive employer and will consider all applicants for employment with the Company on the basis of merit, competence and qualifications without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, or any other category protected by federal, state, or local law.