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About the Role

This role leads improvement in how Marketing works and in the technology that supports Early Warning’s portfolio of brands. The Director owns Marketing’s technology roadmap and leads work to simplify processes, automate repetitive work, and use AI responsibly. The Director works across Marketing and with Technology, Data, Legal, Risk, Compliance, and other teams to identify the most important problems to solve, recommend the right approach, and move solutions from idea through implementation and adoption.

Responsibilities

Own and maintain Marketing’s multi-year MarTech technology roadmap across Zelle, Paze, Certos, and shared Marketing functions
Set clear priorities for technology improvements with a network-first approach, based on business need, expected value, cost, risk, ease of use, and ability to support Marketing priorities
Recommend when Marketing should improve an existing tool, integrate systems, build a capability, purchase new technology, or retire a tool
Develop business cases and funding recommendations for major technology investments and present recommendations and tradeoffs to senior leaders
Work with Technology, Data and Sales Operations to deliver the platforms and solutions needed for Marketing's CRM, brand health and campaign attribution initiatives
Lead efforts to improve the Marketing processes that have the greatest impact on speed, capacity, quality, cost, or risk
Map important processes from beginning to end to understand to identify friction points and redesign processes using automation, AI, reusable components, and self-service capabilities
Establish reusable processes, standards, platforms, and self-service capabilities across brands while preserving legitimate business, regulatory, and customer requirements
Define transformation success measures and track adoption, capacity creation, cycle-time improvement, cost savings, risk reduction, and other business outcomes
Reengineer how Marketing works, inclusive of AI
Identify, prototype, and lead delivery of automations, AI-enabled workflows, integrations, and lightweight tools that improve speed, quality, or capacity
Partner with Legal, Risk, Technology, and enterprise AI teams to move promising solutions from discovery and minimum viable capability through testing, release, adoption, iteration while meeting security, privacy, and governance requirements
Support Marketing's contribution to Early Warning's AI-native ambition by working with internal and external partners to develop responsible, scalable AI enablement programs for marketers, reusing enterprise capabilities and standards wherever possible
Serve as Marketing’s lead for marketing technology and process transformation with senior leaders and cross-functional partners
Identify and prioritize practical uses of AI and automation that can reduce manual work, improve quality, increase capacity, or help Marketing make better decisions
Lead new solutions from initial idea and testing through approval, implementation, adoption, and broader use
Work with Legal, Risk, Compliance, Technology, and enterprise AI teams to make sure new capabilities meet security, privacy, legal, and governance requirements
Help establish common approaches, tools, and training so marketers can use AI responsibly in their everyday work
Manage key technology and vendor relationships, including vendor evaluation, selection, performance, cost, and ongoing value

Requirements

Bachelor's degree or equivalent combination of education and relevant experience
Typically has 12 or more years of experience or demonstrated portfolio consistent with experience required of the role in marketing technology, marketing automation, product management, solutions architecture, process improvement, or related disciplines
Demonstrated experience developing multi-year strategies, roadmaps, investment cases, and executive recommendations for complex technology or transformation portfolios
Proven ability to develop business cases, evaluate technology investments, manage vendors, and communicate recommendations to senior leaders
Demonstrated leadership of complex, cross-functional teams and enterprise transformation initiatives, establish alignment across functions, and drive decisions without relying solely on formal authority
Effective communication and presentation skills, with demonstrated ability to translate complex technology and transformation topics into clear business implications, investment choices, risks, and recommendations
Candidates responding to this posting must independently possess the eligibility to work in the United States, for any employer, at the date of hire.
This position is ineligible for employment Visa sponsorship.

Skills

Marketing Technology
Marketing Automation
Product Management
Solutions Architecture
Process Improvement
Generative AI
Decision Automation
Intelligent Workflow Tools

Location

Phoenix, AZ
Chicago, IL
Washington, DC
New York, NY
San Francisco, CA

Work Type

Hybrid

Experience Level

12 or more years of experience

Education Level

Bachelor's degree

Salary/Compensations

$154,000 - $193,000 (Phoenix, AZ/ Chicago, IL / Washington, DC)
$186,000 - $220,000 (New York, NY/ San Francisco, CA)

Benefits

Discretionary incentive plan
Healthcare Coverage – Competitive medical (PPO/HDHP), dental, and vision plans
Company contributions to your Health Savings Account (HSA) or pre-tax savings through flexible spending accounts (FSA) for commuting, health & dependent care expenses.
401(k) Retirement Plan – Featuring a 100% Company Safe Harbor Match on your first 6% deferral immediately upon eligibility.
Flexible Time Off for Exempt (salaried) employees
Generous PTO for Non-Exempt (hourly) employees
11 paid company holidays
Paid volunteer day
12 weeks of Paid Parental Leave
Maven Family Planning – provides support through your Parenting journey including egg freezing, fertility, adoption, surrogacy, pregnancy, postpartum, early pediatrics, and returning to work.

About the Company

At Early Warning, we’ve powered and protected the U.S. financial system for over thirty years with cutting-edge solutions like Zelle®, Paze®, and so much more.
As a trusted name in payments, we partner with thousands of institutions to increase access to financial services and protect transactions for hundreds of millions of consumers and small businesses.

Equal Opportunity

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Early Warning Services, LLC (“Early Warning”) considers for employment, hires, retains and promotes qualified candidates on the basis of ability, potential, and valid qualifications without regard to race, religious creed, religion, color, sex, sexual orientation, genetic information, gender, gender identity, gender expression, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law, and as such affirms in policy and practice to support and promote equal employment opportunity and affirmative action, in accordance with all applicable federal, state, and municipal laws.
The company also prohibits discrimination on other bases such as medical condition, marital status or any other factor that is irrelevant to the performance of our employees.