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About the Role

Salesforce is seeking a Director, Solution Consulting specializing in Marketing Cloud and Data 360. You will be a recognised expert and thought leader in customer engagement and data architecture, acting as a strategic advisor to large enterprise customers to guide them through transformation programmes that unify, govern and activate customer data across channels, supporting Agentforce and AI-driven personalisation.

Responsibilities

Provide solution/technical direction and performance leadership.
Identify and lead internal strategic initiatives that grow the consulting practice.
Drive the evolution of an AI-first delivery and engineering methodology within the practice.
Serve as a trusted advisor to client leadership.
Guide customers and colleagues in rationalising and deploying emerging technologies and enterprise AI architecture that increase business value.
Act as the primary authority on Marketing Cloud and Data 360, including how data and engagement architecture drive the success of Agentforce and AI-driven personalisation.
Lead functional and technical workshops.
Own the design, delivery, testing and deployment of complex marketing and data solutions.
Establish trust with customer executives.
Promote and implement Salesforce best practices.
Manage customer expectations.
Negotiate solutions to complex problems with customers and third-party stakeholders.
Proactively identify and manage risk on high-profile engagements.
Commit to seeing issues through to resolution.
Review and correct programme direction, approach and key artefacts (blueprints, FSDs, data models, journey and flow designs) to keep programmes on track and scalable.
Design enterprise engagement architecture across Journey Builder, Email Studio, Automation Studio and Content Builder, including channel strategy and journey orchestration.
Define data governance, consent management and preference architecture, ensuring compliance with GDPR, CAN-SPAM, CASL and other privacy regulations.
Set integration, environment and coding standards (SQL, SSJS, AMPscript).
Lead code and design reviews.
Architect the Data 360 implementation: data stream ingestion, unified profile and identity resolution, segmentation, and activation to Marketing Cloud.
Define end-to-end data lineage: profiling, cleansing, transformation mapping and reconciliation.

Requirements

Extensive experience leading Salesforce technical consulting projects, with significant people management experience.
Strong application design skills combined with strong data, integration and security architecture skills.
Proven delivery of large-scale Marketing Cloud and Data 360 programmes.
Experience with high-volume data (10M+ records) is desirable.
Ability to document solutions clearly: data flows, flowcharts and technical artefacts.
Ability to translate business requirements into technical solutions and map business processes to the Salesforce product suite.
Strong interpersonal, written and verbal communication skills.
Able to influence C-level stakeholders.
Proficient in English.
Willingness to travel to client sites as required.

Skills

Advanced Marketing Cloud expertise: Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile and Advertising Studio, Contact Builder / Audience Builder.
Hands-on Data 360 expertise: ingestion, unified profile, insights, identity resolution, segmentation and activation, and how these integrate with Marketing Cloud.
Martech ecosystem depth: customer journey orchestration, digital campaign management and optimisation.
Subscriber data architecture: data extensions, sendable and non-sendable objects, suppression logic and list management at scale.
Consent and compliance architecture: preference centre design and compliance-aligned data handling.
Integration architecture: Marketing Cloud Connect, REST/SOAP APIs, API-triggered and event-driven messaging, and ETL / data lake patterns.
Data modelling, MDM, SQL, and DevOps / deployment lifecycle.
Email deliverability: sender reputation, IP warm-up, and SPF/DKIM/DMARC.
AMPscript and SSJS proficiency.
Flow experience
8+ years of Marketing Cloud experience and 2+ years of Data 360 experience, including advanced unified profile and activation design.
Certifications: Marketing Cloud Consultant, Marketing Cloud Developer, Data 360 Consultant, Marketing Cloud Email Specialist, Marketing Cloud Administrator.
Migration experience from Eloqua, Marketo or HubSpot
Familiarity with Snowflake, Databricks, AWS and GCP as upstream data sources.
Experience with WhatsApp, SMS and push channels, and with Marketing Cloud Personalisation.
Familiarity with Agentforce, generative AI and agentic delivery patterns.
Experience with AI evaluation frameworks and business metrics.
Marketing Cloud Next / Marketing Cloud Advanced familiarity.

Experience Level

8+ years of Marketing Cloud experience
2+ years of Data 360 experience

Benefits

AI agents accelerate your impact so you can do your best.

About the Company

Salesforce is the #1 AI CRM, where humans with agents drive customer success together.
Here, ambition meets action.
Tech meets trust.
Innovation isn’t a buzzword — it’s a way of life.
The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era?
Agentforce is the future of AI, and you are the future of Salesforce.

Equal Opportunity

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment.
We believe in equality for all.
We believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination.
Workplace discrimination is illegal.
Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law.
This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey.
It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between.
Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit.
The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
We are a recognised Disability Confident member under the UK Government Disability Confident employer scheme.
We are committed to providing an inclusive recruitment process and will offer an interview to disabled applicants who meet the essential criteria for the role.
Applicants are welcome to opt-in to the interview scheme as part of the application process.