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About the Role
As Senior Marketing Manager, you will set Oritain’s global marketing strategy and translate it into clear plans for EMEA and the US, in close partnership with the APAC Marketing Manager. This 12-month fixed-term contract covers maternity leave, is based in London, and reports to the Chief Marketing Officer. You will direct the channel plan, lead go-to-market activation for priority verticals, and build reporting to demonstrate marketing's impact on pipeline, revenue, and brand. You will also own customer advocacy, analyst relations, and executive communications, while leading a team of three. This role is for someone who enjoys bringing structure to a growing function and has the opportunity to shape a regionally led marketing model.
Responsibilities
- Set the global marketing strategy and annual plan, translating it into clear regional plans for EMEA and the US alongside our APAC Marketing Manager.
- Establish planning, briefing, and governance frameworks, and ways of working between global and regional teams to support a more regionally led marketing model.
- Direct the channel plan across regions, using performance insight to adjust activity and investment.
- Lead the go-to-market activation of priority verticals, including timber, leather, and new commodities.
- Partner with the Head of Growth, Commercial, and Product Marketing teams to align marketing with revenue goals, including account-based marketing and demand generation.
- Lead our customer advocacy strategy, building programs that drive engagement, retention, and expansion, and developing case studies, testimonials, and speaking opportunities.
- Own our analyst relations strategy, building relationships with key analysts and leading briefings and evaluations.
- Provide strategic direction for communications, content, thought leadership, and awards, keeping our messaging consistent across every channel.
- Develop presentations, keynotes, and messaging for our Executive Leadership Team, and support their external speaking and thought leadership.
- Own global and regional marketing reporting, lead monthly regional reviews, and contribute recommendations to wider business planning.
- Lead, coach, and develop a team of three: a Communications Manager, a Content Marketing Manager, and a Marketing Intern.
Requirements
- Significant experience in a senior B2B marketing, communications, or regional marketing role.
- A track record of developing and delivering integrated marketing plans that support business growth and commercial objectives.
- Experience partnering with senior stakeholders across sales, marketing, and business leadership.
- Experience embedding strategic messaging and narratives consistently across channels, teams, and audiences.
- Proven experience leading, coaching, and developing a team.
- Strong planning, prioritization, and decision-making skills, with the ability to manage multiple priorities in a fast-paced environment.
- Excellent written, verbal, and presentation skills, and the confidence to influence at all levels.
- Experience working across multiple international markets.
- A background in SaaS, technology, sustainability, or professional services.
- Experience running analyst relations programs or working with industry analysts.
- Experience supporting executive communications, presentations, and thought leadership.
- Experience managing marketing budgets and agency relationships.
- Takes ownership of outcomes, looks for ways to improve how things are done, and enjoys helping people succeed.
Skills
- B2B marketing
- Communications
- Regional marketing
- Integrated marketing plans
- Stakeholder management
- Strategic messaging
- Team leadership
- Planning
- Prioritization
- Decision-making
- Written communication
- Verbal communication
- Presentation skills
- Influencing
- Customer advocacy
- Analyst relations
- Executive communications
- Budget management
- Agency relationship management
Location
- London
Work Type
- Fixed Term - Full Time
- Hybrid working (minimum 3 days per week in our Farringdon office)
Experience Level
- Senior
Benefits
- 35 days paid leave, inclusive of public holidays
- Birthday off
- Enhanced Maternity and Paternity Leave
- Life insurance
- Healthcare Cash Plan
- Employee Assistance Programme (EAP)
- Pension
- Monthly Wellbeing Allowance
- Breakfast, snacks, Friday lunch and barista coffee in the office
- Learning portal with over 100,000 assets for professional development
About the Company
- Oritain is a global leader in forensic origin verification of products and raw materials.
- With offices in London, Auckland, Dunedin, Paris, Singapore and Washington D.C, our vision is to be the source of truth in global supply chains.
- Through our proprietary methodology, our mission is to harness cutting edge science, data, and specialised services to create a community of origin verified buyers and suppliers, protecting our people and planet.
- We empower the world’s leading brands to make positive changes across their supply chain; ensuring product integrity, meeting regulatory demands, and reducing the risk of fraud and unethical sourcing, creating real change in our world.