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About the Role
You will own programmatic video, CTV, and paid social for brand campaigns across multiple brands and markets, driving efficiency and innovation with AI workflows.
Responsibilities
- Own programmatic video, CTV, online video, and paid social for brand campaigns across multiple brands and markets, from strategy and setup to optimization.
- Develop budget and channel planning, including performance forecasts, and integrate recommendations into the overall media plan.
- Negotiate and manage deals with streaming publishers and sales houses, including private marketplaces, programmatic guaranteed, and direct deals.
- Set standards for tracking, taxonomy, and testing in channels, such as brand lift and creative tests, ensuring market compliance.
- Build and operate AI-powered workflows for setup, reporting, and optimization, from concept to daily operation.
Requirements
- Minimum 4 years of experience in digital media management (agency or advertiser side) with a focus on programmatic video, CTV, or online video.
- Hands-on experience with DSPs (e.g., DV360, The Trade Desk), CM360, ad servers, and paid social video on Meta, YouTube, and TikTok.
- Deep understanding of video inventory, auction mechanics, deal types, and CTV specifics like frequency capping and viewability.
- Experience in independent budget and channel planning across multiple markets, including forecasting and reporting with BI tools (e.g., Looker, Tableau).
- Proven experience building and running automations with AI tools for daily work, with demonstrable examples.
- Very good German language skills for negotiating with German publishers and sales houses.
- Very good English language skills for daily work with international teams.
Skills
- Programmatic video
- CTV
- Online video
- Paid social
- DSP (DV360, The Trade Desk)
- CM360
- Ad servers
- Meta
- YouTube
- TikTok
- BI tools (Looker, Tableau)
- AI tools
- Budget planning
- Channel planning
- Forecasting
- Reporting
- Negotiation
- Deal management
- Tracking
- Taxonomy
- Testing
Location
- Germany
Work Type
- Hybrid working model
- Trust-based working hours
Experience Level
- At least 4 years of experience
Benefits
- Hybrid working model
- Flexible working hours
- Subsidized canteen (at some locations)
- Free drinks (at some locations)
- Modern office space with good transport connections
- Employee discounts for activities and products
- Employee events (summer/winter parties, workshops)
- Training and development opportunities
- Health offers (sports and health courses)
About the Company
- IONOS is Europe's leading hosting provider and a pioneer in independent cloud solutions, serving over 6.2 million customers.
- The company focuses on building next-generation infrastructure, including sovereign cloud architectures, high-performance GPU clusters, and integrated AI automation tools.
- IONOS is committed to digital sovereignty for Europe and providing impactful solutions for SMBs and large enterprises.
- They operate in agile teams with transparent structures, fostering team spirit for excellence and innovation.
Equal Opportunity
- We value diversity and welcome all applications – regardless of, for example, gender, nationality, ethnic or social origin, religion, disability, age as well as sexual orientation and identity, physical characteristics, marital status or any other irrelevant factor subject to applicable law.