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About the Role
Energize Marketing® is seeking a Marketing Operations & Content Manager to translate marketing strategy into well-executed campaigns, compelling content, and reliable day-to-day marketing operations. This is a mid-level, hands-on individual contributor role for a marketing professional with strong marketing automation skills, practical experience using HubSpot, excellent writing skills, and the ability to manage multiple initiatives simultaneously. You will own campaign execution, HubSpot operations, content publishing, and marketing event coordination while identifying opportunities to improve performance and efficiency.
Responsibilities
- Translate marketing briefs into coordinated campaigns across email, social media, website, and content channels.
- Manage campaign timelines, audience targeting, messaging consistency, tracking, and quality assurance.
- Coordinate with Sales and internal stakeholders to align campaign activity with lead follow-up and business objectives.
- Identify execution challenges early and recommend practical improvements to campaign performance.
- Maintain HubSpot as an organized, accurate, and reliable platform for marketing execution and reporting.
- Independently build and manage email campaigns, audience segmentation, forms, landing pages, and routine automation workflows.
- Maintain CRM data quality, campaign tracking, and reporting to support Marketing and Sales.
- Troubleshoot routine platform issues and coordinate specialist support for complex integrations or major system changes.
- Write, edit, and publish newsletters, marketing emails, social media posts, and landing page copy.
- Adapt existing research, interviews, and other content into engaging marketing materials.
- Maintain a consistent publishing schedule across newsletters, blogs, and social media channels.
- Organize content calendars, marketing assets, and published materials to ensure information remains current and accessible.
- Use AI tools thoughtfully to improve efficiency while maintaining content accuracy, originality, brand consistency, and quality.
- Keep website and blog content current, accurate, well-formatted, and aligned with campaign priorities.
- Manage routine website updates through HubSpot CMS using existing templates.
- Coordinate larger website updates with external vendors and follow projects through completion.
- Maintain accurate, easy-to-understand reporting on campaign and content performance.
- Identify meaningful audience and account engagement signals and share insights with Marketing and Sales.
- Evaluate campaign results against objectives and recommend improvements to engagement, lead quality, and sales follow-up.
- Coordinate marketing materials, branded merchandise, printing, and shipments for events and marketing activations.
- Track event deadlines, vendor deliverables, and expenses within approved budgets.
- Support event promotion and post-event follow-up as part of the broader marketing plan.
Requirements
- Bachelor’s degree required.
- A minimum of 3 years of experience in marketing, marketing operations, content marketing, campaign management, or a related field.
- Strong practical expertise in HubSpot or a comparable marketing automation platform, including independent management of email campaigns, segmentation, forms, landing pages, routine workflows, reporting, CRM data, and CMS publishing.
- Candidates whose primary experience is in another platform should also have practical familiarity with HubSpot.
- Understanding of B2B demand generation and account-based marketing (ABM), including how audience targeting and campaign execution support Sales.
- Strong writing and editing skills, with the ability to transform marketing briefs and existing assets into clear, engaging content.
- Excellent organizational skills and the ability to manage competing priorities and deadlines.
- Strong attention to detail and a disciplined approach to reviewing campaigns and content before publication.
- Ability to interpret marketing performance data and recommend actionable improvements.
- Experience using AI tools to support marketing execution, with the ability to review, refine, and validate generated content.
- A proactive, collaborative working style and the ability to operate independently within established goals.
- Marketing automation expertise, execution skills, and writing quality matter more than a specific previous job title.
Skills
- HubSpot
- Marketing automation
- Content creation
- Content publishing
- Campaign management
- Email marketing
- Social media marketing
- Website management
- CMS management
- Marketing analytics
- Reporting
- AI tools
- B2B demand generation
- Account-based marketing (ABM)
Location
- Remote within the United States
Work Type
- Full time
- Fully remote
Experience Level
- Mid-level
- 3+ years of experience
Education Level
- Bachelor's degree
Salary/Compensations
- $75,000 to $90,000 annually
Benefits
- Competitive medical, dental, and vision insurance plans
- Health Savings Account (HSA) and Flexible Spending Account (FSA) plans
- Employer-paid short-term disability, long-term disability, and basic insurance coverage
- 401(k) with company match
- Generous paid time off, including 12 paid holidays and 15 vacation days
- Summer Fridays
About the Company
- Energize Marketing® is seeking a Marketing Operations & Content Manager to turn marketing strategy into well-executed campaigns, compelling content, and reliable day-to-day marketing operations.
- Join a collaborative, growth-oriented team where marketing strategy, technology, content, and data come together to drive business results.
- In this role, you’ll have the opportunity to take ownership of meaningful marketing initiatives, strengthen marketing operations, and directly contribute to campaign performance and business growth.