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About the Role
DeNooyer Chevrolet is seeking a creative Content Creator & Social Media Specialist to capture and share the dealership's story through photos, videos, and engaging social media content. This role involves documenting daily dealership life, community events, and highlighting the company's connection to the Capital Region.
Responsibilities
- Create engaging content by taking photos, filming videos, and editing for social media and marketing.
- Plan, write, schedule, and publish content across platforms like Facebook, Instagram, and TikTok.
- Capture day-to-day dealership activities, including vehicles, customer deliveries, employee spotlights, and promotions.
- Attend and cover dealership-sponsored community and charitable events with photos and videos.
- Create content to highlight supported organizations and causes.
- Maintain a content calendar and organize photo and video assets.
- Monitor and respond to comments and messages on social media, directing inquiries appropriately.
- Follow social media trends and suggest creative ideas to increase reach and engagement.
- Track content performance and use insights to improve future posts.
Requirements
- Experience creating content for a business, organization, or personal brand.
- Strong photography, video editing, and writing skills.
- Familiarity with Canva, CapCut, Adobe Creative Cloud, or similar tools.
- Understanding of social media platforms, trends, and short-form video.
- Outgoing personality and confidence interacting with employees, customers, and event attendees.
- Strong organizational skills and attention to detail.
- Ability to take an idea from concept to finished post.
- Availability to work on-site and attend occasional evening or weekend events.
- Automotive experience is a plus, but not required.
- Creativity, enthusiasm, and an eye for a great story.
Skills
- Photography
- Video editing
- Content creation
- Social media management
- Canva
- CapCut
- Adobe Creative Cloud
- Writing
- Communication
Location
- On-site
Work Type
- On-site
- Full-time
Experience Level
- Professional experience creating content
About the Company
- Serving the Capital Region since 1971, DeNooyer Chevrolet offers plenty of stories to tell.
- You’ll work with people throughout the dealership, have room to contribute your ideas, and help showcase our connection to the community.
Equal Opportunity
- DeNooyer Chevrolet is an equal opportunity employer.