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About the Role
We are seeking a Brand & Marketing Designer to define and own the visual identity of Assured Allies and NeverStop. This role involves extending the NeverStop brand across marketing materials and shaping the Assured Allies corporate brand. You will be responsible for designing and maintaining websites, creating templates, and ensuring brand consistency across various platforms, with a thoughtful approach to designing for older adults.
Responsibilities
- Own and evolve the visual expression of the Assured Allies and NeverStop brands across marketing and communications.
- Extend NeverStop’s brand system across websites, landing pages, sales materials, email, social, campaigns, and other marketing surfaces.
- Help define and develop the relationship between the NeverStop and Assured Allies brands.
- Design and maintain marketing websites and digital properties, primarily using Framer.
- Create high-quality sales decks, one-pagers, reports, presentations, campaign creative, and executive-facing materials.
- Partner with Marketing and Corporate Development on campaigns, storytelling, presentations, and other high-impact creative work.
- Collaborate with our product designer to ensure member-facing program content remains consistent with the broader NeverStop brand.
- Build and maintain a library of templates, guidelines, and design standards that enable teams to create on-brand materials independently.
- Establish efficient processes for managing multiple design requests and priorities across Marketing, Product, Corporate Development, and leadership.
- Use AI-assisted design and content tools thoughtfully to improve speed and efficiency while maintaining a high bar for quality and brand consistency.
- Bring strong visual and typographic judgment to everything you create.
Requirements
- 5+ years of experience in brand, marketing, or visual design, ideally within a technology-focused company.
- A strong portfolio demonstrating range across brand systems, websites and landing pages, presentations, reports, digital content, and campaigns.
- Experience building, evolving, or extending a brand system across multiple channels.
- Strong hands-on web design and implementation skills using a no-code platform such as Framer, Webflow, or a comparable tool.
- Direct Framer experience is a plus.
- The ability to work comfortably across both B2C and B2B audiences, adapting the visual language and storytelling to each.
- Strong visual, typographic, and systems-oriented design skills.
- Excellent judgment around brand consistency, especially when working across many contributors and touchpoints.
- Experience collaborating directly with senior leaders and cross-functional stakeholders.
- The ability to manage multiple priorities in a fast-moving, resource-conscious environment.
- A thoughtful perspective on designing for older adults, with an appreciation for accessibility, legibility, clarity, and inclusive design.
- Demonstrated experience using AI tools to improve creative workflows and production efficiency, with good judgment about where AI adds value and where human craft matters most.
- A high degree of ownership—you’re comfortable identifying what needs to be done and taking it from concept through execution.
- Experience in health, wellness, longevity, healthcare, insurance, or a related space.
- Experience with video, motion design, or storyboarding.
- Experience as an early or solo designer at a startup or other resource-constrained environment.
- Experience working across multiple related brands or developing brand architecture.
Skills
- Brand systems
- Website design
- Landing page design
- Presentation design
- Report design
- Digital content creation
- Campaign creative
- Framer
- Webflow
- Visual design
- Typographic design
- Systems design
- AI tools
- Video design
- Motion design
- Storyboarding
Location
- Remote (U.S.)
- Boston, MA area (preferred)
- East Coast (considered)
Work Type
- Contract to Perm
- Part-time (initial option)
- Full-time (path to)
Experience Level
- 5+ years of experience in brand, marketing, or visual design
About the Company
- Aging well involves both health and financial aspects, which are often addressed separately. Assured Allies believes in addressing both for optimal aging.
- We partner with insurance carriers to help policyholders maintain health and independence longer through our member program, NeverStop.
- NeverStop offers personalized coaching and simple daily actions for health and longevity.
- We cater to two audiences: adults in their 60s and 70s engaging with NeverStop, and carrier executives, partners, and investors.
- Our brands need to be connected yet authentic to each audience.