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About the Role

As a Digital Trading Manager, you will have operational and trading accountability for the performance of our Trade (B2B) ecommerce channel. This role is responsible for driving the day-to-day performance of the Trade site, ensuring it operates efficiently and that commercial opportunities are capitalized upon through proactive, data-driven decision-making. The role oversees the digital shopfront for our B2B audiences, ensuring all product data, site merchandising, pricing, and promotions are accurate and compelling. You will be responsible for delivering a best-in-class end-to-end customer experience, ensuring our Trade customers are delighted at every touchpoint. Success relies on seamless collaboration with merchandising, operations, product and design teams, brand and content, IT, and customer service, ensuring frictionless ecommerce operations.

Responsibilities

Manage and optimise the trading calendar for the Trade ecommerce platform.
Drive performance through daily/weekly trading analysis and implement actions to maximise revenue and margin.
Deliver against ecommerce trading budgets in collaboration with Head of Digital Trading.
Own and execute on-site merchandising strategies and conversion optimisation.
Ensure accuracy of product data, pricing, and promotional set-ups across the Trade storefront.
Work closely with internal teams and external partners to continuously improve SEO, CRO, PPC, Paid Social and on-site journey optimisation.
Lead on-site testing and experimentation, using A/B and multivariate testing to optimise conversion and UX.
Own and execute content planning, management and deployment across the Trade storefront.
Plan, execute and review promotional activity, ensuring alignment with commercial goals and customer behaviour.
Develop and drive connected, omni-channel commercial campaigns.
Use segmentation and behavioural data to personalise content, promotions and merchandising.
Work with our internal CRM team to plan and brief email marketing for the B2B channel.
Work with performance marketing partners on PPC and Paid Social to drive qualified trade traffic and acquisition.
Manage and coordinate third-party agencies and partners supporting the Trade channel.
Collaborate closely with our internal IT team and external agency partners on informing, prioritising and delivering the digital roadmap.
Collaborate with operations and customer service to ensure fulfilment and customer experience are frictionless.
Partner closely with merchandising and supply teams to understand stock levels and drive promotions based on commercial needs.
Work in close partnership with brand teams to ensure brand messaging is enhanced, coordinated and consistent.
Work closely with commercial, marketing, and finance teams to deliver against forecasts and trading plans.
Drive and continuously enhance the reporting structure, creating actionable insight deployable across multiple business teams.
Monitor competitor activity and market trends to inform trading strategy.
Stay informed on innovations in digital trading, ecommerce, AI and customer experience.

Requirements

3-5 years' proven experience managing and optimising ecommerce platforms, with a focus on B2B (Trade) channels.
Omni-channel experience advantageous.
Strong background in using trading and customer insights to drive performance and make informed decisions.
Experience working closely with various teams such as merchandising, operations, product and design, brand and content, IT, and customer service.
Experience managing agencies and external partners to clear performance standards.
Familiarity with improving SEO, conversion rate optimisation (CRO), PPC and managing paid social campaigns.
Ability to perform daily/weekly trading analysis and implement actions to maximise revenue and margin.
Ensuring accuracy of product data, pricing, and promotional setups across the Trade storefront.
Delivering a best-in-class end-to-end customer experience for Trade customers.
Strong communication skills to collaborate effectively with internal teams and external partners.
Staying informed on innovations in digital trading, ecommerce and AI, applying them to continuously improve performance.
US, Europe and ROW trading experience would be advantageous.

Skills

Ecommerce
Digital Trading
B2B
Omni-channel
Data-Driven Decision Making
Collaboration
Third-Party Management
SEO
CRO
PPC
Paid Social
Analytical Skills
Attention to Detail
Customer Focus
Communication
Innovation
AI

Location

Voysey House, London

Work Type

In-house

Experience Level

3-5 years

About the Company

At Sanderson Design Group, we are always looking for talented, ambitious and motivated people to join our team.

Equal Opportunity

We are committed to providing equal opportunities to all and we welcome applications from candidates with diverse backgrounds.