Email Marketing Manager - Brand Hackers at Up Collective | GB | Rezi

Email Marketing Manager - Brand Hackers at Up Collective

Email Marketing Manager - Brand Hackers

Up Collective · GB

2 weeks ago

Email Marketing Manager - Brand Hackers

Up Collective · GB

20 days ago
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About the Role

We are seeking an adept Email Marketing Manager to join our team, supporting brand partners who prioritize email marketing and CRM for growth. This diverse role involves auditing CRM setups and performance, crafting newsletter content strategies, implementing strategies, and managing teams to deliver results.

Responsibilities

  • Work across 4+ brands at any one time, as part of a wider team of Brand Hackers or directly alongside the brand's marketing team
  • Producing CRM audits for our brand partners
  • Planning, executing, and optimising multi-channel CRM campaigns for exciting challenger brands (email, push, SMS) focused on engagement, retention, and loyalty
  • Copywriting and designing campaign emails, using in-house designed templates or creating your own, to produce standout campaign materials
  • Analysing and interpreting campaign performance metrics to inform strategy and continuous improvement
  • Bringing fresh, innovative ideas to test, learn, and push boundaries for our partner brands
  • Reporting key campaign outcomes, learnings, and insights to stakeholders
  • Comfortable managing 1 - 2 direct reports
  • Acting as the main point of contact for your brand partners, with the opportunity to lead a squad of fractional marketers owning other marketing channels.

Requirements

  • Minimum 4 years of hands-on CRM/email marketing experience, particularly with D2C FMCG brands
  • Strong understanding of Klaviyo, with the agility to work with Mailchimp and other CRM platforms
  • Demonstrable understanding of how to design customer journeys and personalise experiences within CRM
  • Excellent analytical skills
  • Proactive, self-motivated, and confident working independently
  • Excellent communication skills both written and verbal
  • Excellent project and time management skills
  • A strong design eye and skills using Canva or your preferred design software
  • Background in agencies a plus!
  • Working rights in the UK are required.
  • We are currently unable to sponsor visas.
  • Include an upload of a self-designed and built email campaign example.

Skills

  • Klaviyo expert
  • Canva

Location

  • Remote

Work Type

  • Fully Remote

Experience Level

  • Minimum 4 years of hands-on CRM/email marketing experience

Salary/Compensations

  • 40-45k

Benefits

  • WFH allowance
  • Personal development support
  • Enhanced parental leave
  • Unlimited coaching
  • 25 days holiday plus bank holidays
  • Monthly working-from-home allowance
  • Birthday off
  • Enhanced paternity/maternity leave & pay
  • Unlimited coaching with MoreHappi
  • Full Up World Membership
  • Commitment to your development

About the Company

  • We help challenger brands fight smarter, think sharper, and win bigger.
  • We build experienced fractional teams that slot in like puzzle pieces, bringing the right expertise and energy exactly when a brand needs it.
  • We're not a typical agency or a one-person show.
  • We're a team of specialists across the whole marketing mix, from brand strategy and social to performance and web development, and we've worked on more than 100 brands.
  • All that shared experience is what keeps our ideas sharp.
  • In four years we've grown from two people to more than 20, with case studies we're proud of and a reputation that keeps building.
  • We work with established challengers like Tony's Chocolonely and fast-growing startups like Seep, across FMCG, Beauty, Luxury, Film and beyond.
  • The briefs are varied, covering customer insight, brand strategy, campaign planning and comms.
  • If you want to work on brands with something to prove, alongside people who love doing it, you'll fit right in.