Paid Media Manager at AB InBev | GB | Rezi

Paid Media Manager at AB InBev

Paid Media Manager

AB InBev · GB

2 weeks ago

Paid Media Manager

AB InBev · GB

19 days ago
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About the Role

We are looking for an experienced digital marketer to support the delivery of our Digital Media Strategy. You will be hands-on within various platforms to bring campaigns to life, comfortable using a wide range of digital channels, and keen to explore new ones. This role is ideal for someone who has been single-channel and wants to broaden their impact across multi-channel activation.

Responsibilities

  • Execute all digital campaigns, managing setup across platforms (Meta, Google, Snapchat), including targeting, creative, copy, and budget planning.
  • Contribute to digital strategy, providing key input on the best utilization of digital channels for wider campaigns.
  • Monitor digital marketing campaigns and analyze trends to provide insights that drive strategy.
  • Take ownership of multiple digital marketing channels, ensuring campaign setup, optimization, and reporting (PPC, Paid Social, Display).
  • Set up and manage PPC campaigns (AdWords, Bing, Feeds, Merchant Center, Search/Shopping).
  • Research and request creative assets for paid channels, using campaign performance data to inform decisions and enhance creative output.
  • Identify new marketing opportunities to drive KPIs.

Requirements

  • Proven track record in digital marketing, either in-house or agency side.
  • Understanding of e-commerce and the digital customer purchase journey.
  • Comfortable with digital tools (AdWords, Meta Ads) and eager to learn new ones.
  • Skills and experience in creative content writing.
  • Ability to effectively prioritize workload and collaborate with various stakeholders.
  • Considerable experience in a previous Digital Marketing role.
  • Confident in presenting new ideas and challenging the status quo to business owners.

Skills

  • Paid Social
  • Paid Search
  • Programmatic
  • PPC
  • Display
  • AdWords
  • Bing
  • Feeds
  • Merchant Center
  • Search/Shopping
  • Meta Ads
  • Creative content writing

Location

  • Europe

Work Type

  • Full-time

Experience Level

  • Associate

Benefits

  • 25 holidays per year + bank holidays & holiday trading options
  • Pension (up to 8% employer contribution) & income protection
  • Comprehensive health & wellbeing benefits (fully funded private medical insurance, dental insurance, gym discounts, Employee Assistance Programme)
  • 26 weeks paid parental leave for eligible primary caregivers
  • A beer allowance to enjoy our brands
  • 2 volunteer days a year to support your local community
  • Life assurance & charitable giving

About the Company

  • Brewing the world’s most loved beers and building brands consumers love.
  • Portfolio includes iconic brands like Stella Artois, Budweiser, and Corona, and well-known favorites such as Camden Hells, Beck’s, and Leffe.
  • PerfectDraft offers the ultimate home beer experience with over 40 beers available.
  • PerfectDraft is at the forefront of e-commerce, technology, and brewing, with a strategy focused on launching and growing the brand via Direct-to-Consumer eCommerce stores in Europe.
  • Pioneering and sustainable returns loop from breweries to consumers and back again.
  • We recruit for mindset, ambition, cultural fit, and growth opportunities.
  • Proud to be part of something bigger than ourselves and passionate about building upon our company’s long legacy.
  • Believe in collaboration and candor, resulting in a dynamic culture with open communication.
  • Proud makers of more than 500 iconic brands, from beloved international classics to local favorites.
  • People grow at the pace of their talent, with opportunities to learn, expand perspectives, and unlock career growth.