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About the Role

Accenture Song is seeking an experienced Implementation Director to lead the implementation and delivery of integrated media campaigns across traditional and digital channels. This role connects media strategy and planning with activation, ensuring campaigns are translated into accurate, effective, and commercially responsible implementation plans. It is a hands-on leadership position overseeing campaign implementation, coordinating multidisciplinary teams, and establishing processes for high-quality work.

Responsibilities

Lead the development of integrated implementation plans across traditional and digital media.
Translate approved media strategies into clear, actionable campaign requirements.
Ensure implementation recommendations reflect audience behaviour, channel roles, campaign objectives and available budgets.
Oversee campaign setup, bookings, trafficking, activation and delivery.
Ensure consistency between approved plans, media bookings and live campaign activity.
Review implementation plans for accuracy, completeness and alignment with the agreed strategy.
Coordinate campaign changes, cancellations and optimisation requirements.
Partner with Strategy, Planning, Performance and Investment teams to ensure ideas translate effectively into market.
Support an integrated approach across television, BVOD, out-of-home, audio, digital and biddable media.
Bring together offline and digital implementation teams around a single campaign direction.
Identify implementation risks early and establish practical solutions before campaign delivery is affected.
Provide clear implementation guidance to clients, internal teams and media partners.
Oversee campaign pacing, delivery and implementation quality throughout the campaign lifecycle.
Establish consistent workflows, quality checks and escalation processes.
Ensure campaign documentation, budgets, schedules and platform information remain accurate and current.
Support the resolution of discrepancies between planned, booked, invoiced and delivered media activity.
Oversee campaign reporting, post-campaign analysis and the translation of delivery insights into future planning.
Partner with Technology and Operations teams to improve automation, connectivity and operational efficiency.
Champion the use of data and technology to create faster, more transparent implementation processes.
Build productive working relationships with media owners, platform partners and technology providers.
Coordinate campaign requirements, specifications, deadlines and delivery expectations with external partners.
Support negotiations and value delivery across relevant media channels.
Ensure agreed pricing, placements and campaign commitments are accurately reflected in implementation.
Work with partners to resolve delivery issues and identify opportunities for innovation.
Lead implementation specialists working across traditional, digital and biddable media.
Establish clear responsibilities and ways of working across multidisciplinary teams.
Coach team members and support the development of technical and operational capability.
Create an environment of accountability, collaboration and continuous improvement.
Promote high standards of accuracy, communication and campaign management.
Foster strong collaboration across Strategy, Planning, Performance, Technology and Operations.

Requirements

Significant experience in media implementation, planning, buying or campaign operations within a media agency or similarly complex environment.
Strong knowledge of the Australian media landscape across traditional and digital channels.
Experience overseeing integrated campaigns across television, BVOD, out-of-home, audio, digital and biddable media.
A strong understanding of the end-to-end media campaign lifecycle, from approved plan through to activation, delivery and reconciliation.
Experience leading campaign implementation and coordinating multiple teams, channels and workstreams.
Strong attention to detail, with the ability to maintain accuracy across complex campaigns.
Confidence working with media budgets, schedules, bookings, delivery data and reporting.
Experience managing senior client, internal stakeholder and media partner relationships.
Strong problem-solving skills and the ability to respond effectively when campaign requirements change.
An understanding of media systems, workflow automation and technology-enabled campaign delivery.
Experience coaching and developing media professionals.
Clear communication skills and the ability to provide practical, well-supported recommendations.

Skills

Media implementation
Media planning
Media buying
Campaign operations
Integrated media campaigns
Traditional media
Digital media
Australian media landscape
Television
BVOD
Out-of-home
Audio
Biddable media
Campaign lifecycle management
Team coordination
Attention to detail
Budget management
Schedule management
Booking management
Delivery data analysis
Reporting
Stakeholder management
Client relationship management
Problem-solving
Media systems
Workflow automation
Technology-enabled campaign delivery
Coaching
Professional development
Communication skills

Location

Sydney

Work Type

Full-time

Experience Level

Experienced

About the Company

Accenture Song believes the future belongs to those who reinvent it, bringing together creativity, data, and technology to reimagine how media delivers growth, effectiveness, and innovation.
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale.
We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries.
Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships.
We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability.
Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships.
We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Equal Opportunity

At Accenture, our intention is to foster a culture and a workplace in which all of our people feel a sense of belonging and are respected and empowered to do their best work.
As part of our talent strategy, we hire and develop people who have different backgrounds, different perspectives and different lived experiences.
These differences ensure that we have and attract the cognitive diversity to deliver a variety of perspectives, observations and insights which are essential to drive the innovation needed to reinvent, and we hold our leaders accountable for ensuring we have the most innovative and talented people in our industry.
We encourage applications from all people, and we are committed to removing barriers to the recruitment process and employee lifecycle.
All employment decisions shall be made without regard to age, disability status, ethnicity, gender, gender identity or expression, religion or sexual orientation and we do not tolerate discrimination.
If you require adjustments to the recruitment process or have a preferred communication method, please email exectalent@accenture.com and cite the relevant Job Number, or contact us on +61 2 9005 5000.