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About the Role
As our Assistant Brand Manager, you will support the development and execution of brand, innovation, and shopper marketing strategies to drive sales growth, market share, and profitability across Australia and New Zealand. You will partner with various teams and external agencies to bring brand campaigns and product launches to life, combining brand planning with hands-on execution.
Responsibilities
- Support the development and execution of annual brand plans, campaigns, and marketing initiatives.
- Coordinate end-to-end new product launches, ensuring timely and complete delivery.
- Utilize consumer, competitor, and market insights to support brand and portfolio strategy.
- Execute integrated marketing activities across digital, social, retail, in-store, and internal channels.
- Develop and deliver shopper marketing, retailer activation, and promotional programs.
- Support retailer presentations, range reviews, cycle planning, and customer and channel strategies.
- Partner with Sales and Commercial teams to strengthen in-market execution.
- Partner with global teams and manage agency relationships, briefs, and campaign delivery.
- Manage marketing budgets, forecasts, expenditure tracking, and monitor return on investment.
- Support demand planning, inventory management, and product lifecycle activities.
- Analyze brand, category, and market performance to identify opportunities and risks.
- Manage multiple projects, timelines, and reporting requirements.
Requirements
- Tertiary qualification in Marketing, Business, or a related discipline.
- 2–4 years of experience in brand, shopper, or trade marketing, ideally within FMCG, beauty, or consumer goods.
- Experience executing integrated campaigns and product launches across digital, retail, and in-store touchpoints.
- Exposure to retail, category, or customer marketing environments.
- Strong commercial and consumer understanding.
- Experience managing budgets, forecasts, and performance metrics, including ROI analysis.
- Strong analytical, problem-solving, project management, and organizational skills.
- Confident written and verbal communication, with the ability to influence stakeholders.
- Proficiency in Microsoft Office and marketing analytics tools.
- SAP, Circana/IRI, or similar tools are advantageous.
- Applicants must have full Australian working rights.
Skills
- Brand Marketing
- Shopper Marketing
- Trade Marketing
- FMCG
- Beauty
- Consumer Goods
- Integrated Campaigns
- Product Launches
- Digital Marketing
- Retail Marketing
- In-store Marketing
- Budget Management
- Forecasting
- Performance Metrics
- ROI Analysis
- Analytical Skills
- Problem-Solving
- Project Management
- Organizational Skills
- Communication Skills
- Influencing Skills
- Microsoft Office
- Marketing Analytics Tools
- SAP
- Circana/IRI
Location
- Sydney
Work Type
- Hybrid
- Full-time
Experience Level
- 2-4 years
Education Level
- Tertiary qualification in Marketing, Business or a related discipline
Benefits
- Flexible hours
- Work from home 2 days per week
- Early finish every Friday at 1:30 PM
- Access to 40,000+ online courses
- Ongoing development opportunities
- Generous product allowances
- Quarterly wellness days
- Purchased leave options
- Novated leasing
- Salary sacrifice options
- Confidential counselling through EAP
- Free shared onsite parking
About the Company
- At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
- Breaking beauty boundaries is in our company’s DNA.
- Since its game-changing launch of the first opaque nail enamel in 1932, Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour.
- Elizabeth Arden made waves as a woman-led beauty company in the 1920s.
- In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
- Today, Revlon resiliently continues its legacy as a leading global beauty company.
- Our diverse portfolio includes iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances, sold globally through various retail channels.
- We honor our heritage, embrace change, and applaud diversity.
- We champion our employees and celebrate our consumers.
- We are Revlon, together, transforming beauty.
Equal Opportunity
- We honor our heritage, embrace change, and applaud diversity.
- We champion our employees and celebrate our consumers.