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About the Role
As our Communications Manager, you’ll help bring the work of Pathways DC to audiences across the DC region and beyond. Working closely with the Director of Institutional Advancement, you’ll develop and carry out a communications plan that builds awareness, engages supporters, and supports fundraising. This role involves managing digital channels, creating content, and shaping how the organization communicates.
Responsibilities
- Plan and manage communications strategy and execution.
- Develop and manage a content calendar across multiple platforms.
- Coordinate content reviews, approvals, and deadlines.
- Maintain organizational voice and visual identity.
- Keep website content accurate and current.
- Track and report on Key Performance Indicators (KPIs) for digital activity.
- Use analytics to adjust strategy and improve audience reach.
- Develop content including newsletters, website copy, social media posts, and reports.
- Build relationships to identify and gather stories.
- Translate complex information into accessible content.
- Interview staff and program participants, respecting privacy and dignity.
- Capture and edit photography and video for communications channels.
- Manage email and social media communications.
- Partner with development colleagues on fundraising appeals and campaign materials.
- Develop communications for fundraising and community events.
- Design and produce materials using tools like Canva and Adobe Creative Cloud.
- Maintain an organized archive of communications assets.
- Coordinate freelancers and vendors for production needs.
- Manage production timelines and review materials for accuracy and consistency.
- Utilize technology, including AI tools, to support workflows.
Requirements
- At least three years of relevant communications, marketing, journalism, or content development experience.
- A minimum of a High School Diploma/GED.
- Strong writing and editing skills, with experience adapting content for different audiences and channels.
- Experience managing digital communications, including email, social media, and website content.
- Experience creating visual materials using Canva, Adobe Creative Cloud, or comparable tools.
- Ability to capture and edit photos and short videos for digital communications.
- Strong organizational skills and the ability to manage multiple projects, coordinate feedback, and meet deadlines.
- Comfort interviewing people and working with colleagues to gather stories and information.
- Sound judgment when handling sensitive information, participant stories, and public-facing communications.
- Ability to work independently, take initiative, and stay in communication with colleagues.
- Interest in Pathways DC’s mission and willingness to learn about Housing First.
- Ability to attend occasional in-person meetings, program visits, and events in the Washington, DC area.
- Experience with nonprofit communications or fundraising campaigns (preferred).
- Familiarity with Meta Business Suite, Adobe InDesign, email marketing platforms, or website content management systems (preferred).
- Experience using communications metrics to improve content and audience engagement (preferred).
- Familiarity with accessible design and digital content practices (preferred).
- Experience working in housing, homelessness services, behavioral health, or a related field (preferred).
Skills
- Communications
- Marketing
- Journalism
- Content Development
- Digital Communications
- Email Marketing
- Social Media Management
- Website Content Management
- Content Creation
- Writing
- Editing
- Visual Content Creation
- Photography
- Videography
- Graphic Design (Canva, Adobe Creative Cloud)
- Project Management
- Organizational Skills
- Interviewing
- Storytelling
- Data Analysis
- AI Tools
Location
- Washington, DC
Work Type
- Hybrid
- Full-Time
Experience Level
- Exempt
- At least three years of relevant experience
Education Level
- High School Diploma/GED
Salary/Compensations
- $70,000 annually
Benefits
- 15 days of paid vacation to start
- 11 paid holidays
- 10 paid sick/wellness days
- Health insurance for individuals, partners, and families
- Employer-sponsored Health Reimbursement Account (HRA)
- Dental and vision insurance
- Employer-paid short and long-term disability insurance
- Employer-paid life insurance
- 403(b) retirement plan with employer match
- Employer-paid Employee Assistance Program (EAP)
- Optional employee-paid benefits, including legal coverage, and pre-tax commuter benefits
About the Company
- Founded in 2004, Pathways to Housing DC (Pathways DC) provides home, health, and hope to more than 3,500 individuals each year who are experiencing homelessness or at risk of homelessness.
- Leveraging 22 years of experience and a bold vision, Pathways DC programs and services include Homeless Street Outreach and support services at the Downtown DC Day Services Center; Housing Case Management; Outpatient Mental Health Treatment; a Youth Drop-In Center; Medical Respite Homes; and more.
- Our programs and services have a vast reach and impact--serving individuals with mental health challenges; women fleeing domestic violence; Veterans fighting new battles following the traumas of war; and youth exiting the foster care system with no real place to ever call home.
- We know that with the right resources at the right time, homelessness in our community is solvable.
- As the originator of the Housing First model in the region, Pathways DC is proud to provide housing across all eight Wards in Washington, DC and with an expanding footprint in Montgomery County, MD.
- Our scope helps to promote client choice and self-determination in our work and builds a high housing retention success rate each year.
Equal Opportunity
- Pathways to Housing DC is an Equal Opportunity Employer and values diversity in the workplace. We encourage candidates from all backgrounds and lived experiences to apply.