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About the Role
This role is the central point where messaging, production, and sign-off converge before content goes live. It involves setting the retail narrative and then crafting, briefing, and quality-checking content for product launches, ensuring they reach the right audience on time and on brand.
Responsibilities
- Own content strategy and delivery for priority launches, including Tap to Pay, new hardware, and SumUp's first consumer proposition in retail.
- Build and maintain retail landing pages and content repositories, writing and updating copy as products, offers, and priorities change.
- Shape a clear framework for how business and consumer messaging run alongside each other across the retail funnel, from awareness to conversion.
- Write and brief content for retail campaigns and events, including seasonal activity and in-store materials.
- Manage localisation workflows and quality checks so content stays accurate and compliant across markets.
- Keep the retail content plan up to date, with clear briefs, owners, and delivery dates for every project.
Requirements
- Proven retail-sector experience in content management, content strategy, or copywriting is essential, ideally built within consumer electronics, fintech B2B or payments, or FMCG environments.
- Track record of delivering content across multiple formats and channels, including packaging, point-of-sale materials, and online marketplaces, optimizing copy for SEO and conversion.
- Strong ability to turn complex product and commercial information into clear, engaging business and consumer-facing copy.
- Comfort managing multiple concurrent briefs, deadlines, and review cycles with strong organizational discipline.
- Confident cross-functional stakeholder management, including experience navigating co-branding requirements.
- Native-level written and spoken English.
- Familiarity with Builder.io and content management systems is a plus.
- Experience producing content for events and trade shows is a plus.
Skills
- Content strategy
- Content management
- Copywriting
- SEO optimization
- Conversion optimization
- Stakeholder management
- Localization workflows
- Quality checks
- Builder.io
- Content management systems
Location
- London
Work Type
- Office-based
- Full-time
- 12-month fixed-term contract
Experience Level
- Mid-level
Benefits
- 28 days of paid leave
- Bank holidays
- Special leaves
- Dedicated annual L&D budget
- Private health insurance (including optical and dental)
- Salary-sacrifice commuter benefits
- Retirement scheme (SumUp matches 7% when you contribute 5%)
- Life insurance (2x salary)
- Referral Bonus
About the Company
- SumUp empowers small businesses globally with simple and affordable tools to thrive.
- Over 4 million businesses in 39 markets rely on SumUp for payments, finance, and customer relationships.
- The team consists of over 4,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset.
- The company fosters inclusivity and a continuous learning culture, providing a safe space for personal and professional growth.
- SumUp strives to create an environment where everyone belongs and feels supported.
Equal Opportunity
- SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce.
- Hiring and employment decisions are not made based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age, or any other basis protected by applicable laws or prohibited by company policy.
- The company is committed to creating a safe and respectful workplace where harassment of any form is strictly prohibited.