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About the Role
We are seeking an experienced and commercially driven Senior Sales Manager to lead proactive sales strategies across our pubs. This role focuses on driving revenue growth through events, private hire, and strategic partnerships, building relationships with corporate clients, concierge networks, and local businesses. You will optimize booking systems, lead the Sales & Events team, and contribute to new openings by developing sales strategies and local connections.
Responsibilities
- Lead proactive sales strategy across pubs
- Drive revenue growth through events, private hire, and strategic partnerships
- Build strong relationships with corporate clients, concierge networks, and local businesses
- Optimize SevenRooms and Tripleseat to maximize bookings and deliver exceptional guest experiences
- Lead and develop the Sales & Events team
- Play a key role in new openings
- Develop sales strategies for new openings
- Build local connections for new openings
- Create exciting opportunities to grow the business
Requirements
- Experienced and commercially driven
- Proven ability to lead proactive sales strategy
- Experience in driving revenue growth through events and private hire
- Skilled in building relationships with corporate clients, concierge networks, and local businesses
- Proficiency in optimizing booking systems like SevenRooms and Tripleseat
- Experience in leading and developing sales teams
- Involvement in new business openings and strategy development
Skills
- Sales Strategy
- Revenue Growth
- Event Management
- Private Hire Management
- Client Relationship Management
- Partnership Development
- Booking System Optimization (SevenRooms, Tripleseat)
- Team Leadership
- New Business Development
Location
- Flexible working locations/patterns depending on role
Work Type
- Flexible working patterns
Experience Level
- Senior
Benefits
- Group & External Partners Dining Discount up to 50%
- Private Healthcare cover
- 24/7 GP & EAP Access
- Up to 50% off with Virgin Active, PureGym & Nuffield Gyms
- Employee Referral Bonus up to £800
- WSET Training
- Industry leading training & onboarding
- Supplier trips
- 33 annual leave days per year inc 8 Bank Holidays (pro-rata)
- Company laptop and business expenses
- Twice yearly staff parties
- 1 paid day per year to donate to a charity of your choosing
- CODE Membership
- Hospitality Rewards Enhanced Membership Package
- Wellbeing & EAP Support including 1 on 1 sessions
- LOS, Bday, Maternity, Paternity, Wedding Gifts
- Bespoke coaching and training courses with The Good Life
About the Company
- Ardent Pub Group operates three acclaimed pubs: The George (Fitzrovia), The Cadogan Arms (Chelsea), and The Hound (Chiswick).
- Recognized as Food-Led Pub Group of the Year at the 2024 R200 Awards.
- The Cadogan Arms and The George are featured in the Top 100 Gastropubs list.
- Won the 2026 Best Premium Food Offer at The Publican Awards.
- Hospitality’s highest-scoring B-Corp certified company.
- Committed to balancing exceptional guest experiences with social and environmental impact.
- Recognized in CODE Hospitality’s Happiest Places to Work 2025 and Sunday Times Best Places to Work 2026.
- Mission: To deliver the gold standard of public houses - where quality food, drink, and service create exceptional experiences.
Equal Opportunity
- At Ardent Pub Group, the greatest welcome isn’t just something we give to our guests — it’s something we extend to everyone who walks through our doors.
- Our pubs are built on warmth, character and community, and that only works when the people who make them thrive feel respected, valued and able to be themselves.
- We believe that a diverse team makes for a better pub: richer ideas, better problem-solving, more creativity and a stronger connection to the communities we serve.
- Inclusion isn’t an initiative for us — it’s part of how we operate every day.