Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
Tailor your resume to this Associate Marketing Manager role.
Rezi rewrites your resume against Advance Auto Parts's job description. Free.
Tailor your resume to this Associate Marketing Manager role.
Rezi rewrites your resume against Advance Auto Parts's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Associate Marketing Manager posting at Advance Auto Parts — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Associate Marketing Manager posting at Advance Auto Parts — free, in seconds.
About the Role
The Associate Marketing Manager supports marketing initiatives focused on customer engagement, business priorities, and enhancing the marketing experience. This role develops and delivers programs, campaigns, content, and resources for Carquest independent stores, balancing creative and analytical thinking.
Responsibilities
- Develop and manage marketing campaigns and programs from initial business need through execution, using insights to define opportunities, develop plans, determine approach, and establish success measures.
- Translate business needs, product opportunities, and customer insights into campaign plans and creative briefs.
- Lead concepts through development and execution by partnering with subject matter experts, creative teams, agencies, production partners, and vendors.
- Develop a working understanding of products, categories, programs, technical information, competitive considerations, and customer needs to create customer value propositions and marketing solutions.
- Translate marketing programs and campaigns into communications, tools, and resources for customer-facing teams.
- Build productive relationships across internal teams, channel partners, agencies, and vendors.
- Use influence, collaboration, sound judgment, and diplomacy to establish alignment, advocate for priorities, navigate competing demands, and resolve barriers.
Requirements
- Strong marketing acumen with demonstrated experience developing and executing integrated marketing campaigns and programs from concept through measurement.
- Broad understanding of omnichannel marketing, creative and production processes, digital content, websites, print, photography, video, and marketing asset management.
- Ability to quickly learn and understand products, categories, programs, customer needs, and technical information.
- Ability to translate knowledge into relevant strategy, positioning, messaging, and customer-facing marketing campaigns.
- Strong creative and communication capabilities, including experience developing campaign plans, creative briefs, messaging, content, and creative direction across traditional and digital channels.
- Strong analytical and problem-solving skills with the ability to use insights to identify opportunities, inform campaign development, evaluate performance, and recommend improvements.
- Excellent written, verbal, and presentation skills with the ability to communicate complex information clearly and develop compelling customer-facing marketing.
- Ability to influence without direct authority, build alignment, navigate competing priorities, and advance work through collaboration, sound judgment, and diplomacy.
- Proficiency with Microsoft Office, including PowerPoint and Excel.
- Experience with marketing automation, CRM, content management, digital asset management, campaign management, analytics, and reporting platforms.
- Ability to quickly learn and work across new marketing technologies and platforms.
Skills
- Marketing
- Campaign Management
- Program Management
- Customer Engagement
- Content Development
- Creative Briefs
- Messaging
- Omnichannel Marketing
- Digital Content
- Website Management
- Print Marketing
- Photography
- Video Production
- Marketing Asset Management
- Communication
- Analysis
- Problem-Solving
- Microsoft Office
- PowerPoint
- Excel
- Marketing Automation
- CRM
- Content Management
- Digital Asset Management
- Campaign Management Platforms
- Analytics
- Reporting Platforms
Location
- Raleigh, North Carolina
Work Type
- Hybrid (4 days in office, 1 day remote)
Experience Level
- 4-6 years of relevant experience
Education Level
- Bachelor's degree in Marketing, Business, Communications, or related field, or an equivalent combination of education and relevant experience.
Benefits
- Comprehensive health & wellness benefits
About the Company
- Advance Auto Parts, Inc. is a leading automotive aftermarket parts provider that serves both professional installers and do-it-yourself customers.
- Advance operates 5,000 stores and WorldPac branches in the United States, Puerto Rico, and the U.S. Virgin Islands.
- The Company also serves independently owned CarQuest branded stores across these locations in addition to Mexico and various Caribbean Islands.
- Advance is comprised of 60,000 knowledgeable and experienced Team Members committed to providing outstanding customer service.
Equal Opportunity
- We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age national origin, religion, sexual orientation, gender identity, status as a veteran and basis of disability or any other federal, state, or local protected class.
- We comply with all applicable federal, state, and local laws.