Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Product Marketing Manager (Remote friendly) role.

Rezi rewrites your resume against Imagine Communications's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Product Marketing Manager (Remote friendly) posting at Imagine Communications — free, in seconds.

About the Role

Reporting to the Sr. Director of Marketing, this role is responsible for understanding the market and making products highly visible as part of a compelling customer proposition. This role is the strategic center for how Imagine’s Playout and Infrastructure portfolio reaches the market, owning the go-to-market strategy and leading thinking in partnership with cross-functional teams. You will be an enthusiastic portfolio evangelist for the “Make TV” side of our business.

Responsibilities

Own positioning and messaging for the Playout and Infrastructure portfolio, developing clear value propositions, buyer-specific narratives, and competitive differentiators.
Lead go-to-market strategy, defining target audiences, resonant messages, and outreach channels.
Partner with Product Owners to shape go-to-market plans for new products and releases.
Lead the development of high-impact content such as customer case studies, white papers, and thought leadership.
Equip the sales team with tools to compete and win, including presentations and product battle cards.
Own Imagine’s voice in the market through website, blog, and press content.
Identify industry events, trade shows, and speaking forums, and lead the strategy for Imagine's presence.

Requirements

Track record in product marketing within a complex broadcast technology or infrastructure vendor.
In-depth knowledge of broadcast playout, signal processing, and infrastructure products and markets.
Experience with market positioning, business development, and competitive analysis.
Strong global business acumen and customer orientation.
Ability to develop strategic relationships and sell the vision.
Ability to influence at multiple levels of an organization.
Strong and effective oral and written communication skills.
Intellectual curiosity and ability to deliver business insight.
Demonstrated ability to build strong cross-functional relationships and lead effectively in a fluid, customer-oriented environment.
Ability to manage competing priorities and drive to results across diverse teams and stakeholders.
Comfortable leveraging AI tools to accelerate research, content development, and analysis.

Skills

Product marketing
Broadcast technology
Infrastructure products
Market positioning
Business development
Competitive analysis
Global business acumen
Customer orientation
Strategic relationship building
Vision selling
Influencing
Oral communication
Written communication
Intellectual curiosity
Business insight
Public speaking
Cross-functional relationship building
Leadership
Priority management
Results-driven
AI tool utilization

About the Company

Every day, Imagine Communications is delivering billions of media moments all over the world — anywhere, anytime, and on any device.
Imagine Communications delivers innovative, end-to-end media software and networking solutions to over 3,000 customers in more than 185 countries, including the world’s leading broadcasters, network operators, and content owners who rely on our playout and infrastructure solutions to keep their channels on air and their operations running at scale.

Equal Opportunity

At Imagine Communications, we don’t just accept difference — we celebrate it, we support it, and we thrive on it for the benefit of our customers, our employees, our products, and our communities.
We are committed to providing an environment of mutual respect.
Imagine Communications is proud to be an equal opportunity workplace and is an affirmative action employer.