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About the Role

Index Exchange is seeking a Senior Field Marketing Manager for Europe to develop and execute a regional strategy focused on increasing brand recognition, positive brand perception, and customer acquisition and retention. This role reports to the Head of International Marketing and collaborates globally with Sales, Services, and Marketing teams.

Responsibilities

Extend and localize global marketing and communications strategy to the UK market.
Identify local marketing opportunities to create a holistic strategy and value proposition.
Work cross-functionally with marketing & communications, product marketing, and regional sales.
Manage the marketing budget for the region and report on funnel impact and ROI.
Manage vendor relationships to ensure optimal outcomes.
Identify localization opportunities and amplify global content campaigns.
Secure speaking opportunities at industry events within the region.
Maintain, amplify, and discover new ways to leverage industry memberships.
Identify local stakeholder needs and relay information to relevant teams.
Ensure regular communication and marketing business reviews to measure program effectiveness.
Oversee regional speaking and thought leadership strategy.
Develop and oversee regional industry partnership and membership strategies.
Lead regional marketing planning and business reviews, using performance insights to optimize programs.
Drive the development of customer advocacy programs and case studies.
Collect product and competitive knowledge, communicating critical points to regional & central teams.
Own the regional content and audience engagement strategy, ensuring alignment across European markets.

Requirements

7-8 years of experience in a marketing position within a fast-growing company.
Track record of creating impactful marketing campaigns tied to ROI metrics.
Understanding of complex buying/selling processes.
Professional level of English, spoken and written.
Excellent verbal and written communication skills.
Proven ability to work with media.
Solid understanding of B2B marketing and content/tool utilization.
Strong project management skills with the ability to manage multiple priorities.
Excellent attention to detail.
Excellent copywriting skills.
Digital marketing experience.
Experience with business tools such as Salesforce, Marketo preferred.
Ad tech/digital advertising experience preferred.
Multiple European languages preferred.

Skills

Marketing strategy development
Event planning and execution
Sponsorship management
Digital marketing
Public relations
Content marketing
Project management
Budget management
Vendor management
Cross-functional collaboration
Data analysis and ROI tracking
Communication
Presentation skills
Copywriting
B2B marketing
Salesforce
Marketo

Location

London (UK)

Work Type

Full-time

Experience Level

Senior

Benefits

Comprehensive health, dental, and vision plans
Paid time off, health days, and personal obligation days
Flexible work schedules
Competitive retirement matching plans
Equity packages
Generous parental leave
Annual well-being allowance
Fitness discounts
Group wellness activities
Employee assistance program
Mental health first aid program
One day of volunteer time off per year
Donation-matching program
Monthly town halls
Regular community-led team events
Multiple resources and programming for continuous learning

About the Company

Index Exchange is a globally trusted independent supply-side platform that powers intelligent decisioning to maximize value for media owners.
As a neutral, conflict-free exchange, Index Exchange helps media owners connect effectively with leading brands, enhancing marketer performance, efficiency, transparency, and quality in the programmatic ecosystem.
With over 20 years of industry leadership, Index Exchange accelerates ad technology evolution by applying intelligence closer to the impression and reducing supply chain waste.
The company operates with transparent practices and high standards to deliver long-term value.
Index Exchange fosters an exciting, fast-paced work environment with a focus on ambition, trust, transparency, and support.
The company's core values are integral to its operations.
Index Exchange values independence and openness in its technology and teams, promoting a diverse and inclusive culture.
The company has over 550 employees globally dedicated to building a safe and transparent marketplace.
Index Exchange has corporate headquarters in Toronto and major offices in New York, Montreal, Kitchener, London, San Francisco, and other global cities.
The company is committed to operating as a tightly knit global team and empowering talent worldwide.

Equal Opportunity

Index Exchange is committed to equal employment opportunities and celebrates diversity of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status.
The company believes that diversity is deeper than status or classification, encompassing the human experience.
Index Exchange welcomes individuals who demonstrate grit, passion, and humility.
Index Exchange welcomes and encourages individuals with disabilities to apply.
The company will make reasonable efforts to ensure accommodation requests are met throughout the recruitment process.