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About the Role
Join a creative intelligence and performance marketing team helping brands grow through paid advertising. In this client-facing role, you'll shape growth strategy, guide substantial media investments, and connect creative performance with campaign results.
Responsibilities
- Manage paid media programs across Meta, TikTok, and Google, overseeing substantial budgets and driving efficient account growth.
- Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
- Develop growth strategies that integrate creative performance with paid media planning and execution.
- Turn campaign and creative performance data into clear recommendations for clients, creatives, and media buyers.
- Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement.
- Partner with creative teams and media buyers to develop effective content and scale campaigns.
Requirements
- At least 5 years of paid media experience, ideally in an agency or consumer app environment.
- Deep expertise in Meta advertising, with experience managing paid campaigns across Meta, TikTok, and Google.
- A track record of independently managing client accounts with seven-figure annual media budgets.
- Strong analytical skills, including comfort with KPI calculations and translating data into strategic recommendations.
- Experience leading client relationships, presenting to stakeholders, and conducting quarterly business reviews.
- Experience connecting creative performance with media buying and optimizing campaigns beyond standard dashboard metrics.
- Knowledge of mobile advertising measurement, including SKAN, AEM, and mobile measurement partners, is beneficial.
Skills
- Meta advertising
- TikTok advertising
- Google advertising
- Client relationship management
- Data analysis
- KPI calculation
- Strategic recommendations
- Creative performance analysis
- Media buying optimization
- Mobile advertising measurement
- SKAN
- AEM
Location
- New York, New York
Work Type
- On-site
- Full-time
Experience Level
- 5+ years of paid media experience
Salary/Compensations
- $130,000 to $175,000 annually
About the Company
- Creative intelligence and performance marketing team helping brands grow through paid advertising.