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About the Role

The Campaign, Events, and Marketing Manager is responsible for planning, coordination, execution, and evaluation of signature fundraising events and special campaigns to increase philanthropic support, engagement, and public awareness of The Salvation Army’s mission. This role integrates event management, fundraising promotion, donor communications, sponsorship fulfillment, and brand visibility strategies.

Responsibilities

Plan, coordinate, execute, and evaluate fundraising events and special campaigns.
Support and coordinate the Red Kettle Campaign, utilizing online and digital giving platforms.
Track and report on Red Kettle Campaign results.
Serve as the primary staff liaison to the Luncheon Host Committee, leading committee management, planning, and operational execution.
Partner with the Corporate Engagement Manager to develop and execute a comprehensive corporate sponsorship strategy.
Develop and manage event plans, production schedules, budgets, registration systems, timelines, vendor contracts, venue logistics, audiovisual services, catering, entertainment, auctions, and day-of-event operations.
Develop and implement integrated marketing strategies and annual marketing calendars to promote fundraising campaigns, events, volunteer opportunities, and community impact.
Draft and schedule social media content.
Collaborate with DHQ Graphic Designer and Development Communications Manager to create, coordinate, and distribute fundraising marketing materials.
Ensure compliance with The Salvation Army’s brand standards.
Collaborate with DHQ Development Communications Manager to maintain The Salvation Army Greater Philadelphia events webpage and all registration platforms, digital communications, and related marketing content.
Manage sponsorship fulfillment by coordinating sponsor communications, recognition opportunities, advertisements, logo collections, benefit fulfillment, VIP experiences, and post-event stewardship activities.
Support donor engagement and stewardship initiatives through appreciation events, recognition programs, cultivation activities, stewardship communications, and meaningful donor experiences.
Prepare, monitor, and reconcile event budgets while maintaining accurate records related to sponsorships, registrations, attendance, revenue, and expenses.
Track, analyze, and report key performance metrics related to all fundraising events and campaigns, marketing campaigns, sponsorship fulfillment, donor engagement, attendance, and return on investment.
Utilize Salesforce and other donor management systems to maintain accurate records, generate reports, support stewardship activities, and assist with fundraising administration.
Establish and maintain collaborative working relationships with Divisional Headquarters CRD and other internal departments, donors, sponsors, volunteers, vendors, community partners, and other stakeholders.
Perform additional duties as assigned in support of The Salvation Army Greater Philadelphia objectives.

Requirements

Minimum of a Bachelor’s Degree in Marketing, Communications, Public Relations, Business Administration, Nonprofit Management, Event Management, or a related field; or an equivalent combination of education and experience.
1 to 3 years of progressively responsible experience in nonprofit development, fundraising, marketing, communications, event management, or a related field.
Experience planning and coordinating fundraising events from concept through execution.
Experience developing and implementing marketing campaigns and promotional strategies.
Highly creative, detail-oriented, accurate, organized, analytical, flexible, and able to meet deadlines and budget expectations.
Experience working with volunteers, sponsors, donors, and community partners.
Experience with email marketing platforms, online registration systems, Canva or similar design software and social media management tools is preferred.
Must be computer proficient, able to easily and effectively use email, Microsoft Office applications, Google Suite, volunteer management software, and donor database or CRM systems (Salesforce preferred).
Must demonstrate good judgement, leadership characteristics and work well as part of a team.
Able to work effectively and in harmony with officers, staff and volunteers.
Must have a valid driver’s license and be willing to travel as needed.
Flexible on scheduling (including attendance in the early morning, evening or weekend meetings/events).
Adherence to the AFP Code of Ethics.
Adherence to The Salvation Army's Code of Conduct and Conflict of Interest Policy.
Must possess an understanding of and support the mission of The Salvation Army.
As a Mandated Reporter, must provide proof of having completed training on recognizing and reporting child abuse meeting the training standards of PA Act 153 of 2014 with recurrent training required every five years thereafter.
Meets the Child Protection Clearances required by PA Act 153 to include PA Child Abuse History Clearance, PA State Police Criminal Record Check and FBI Criminal Record Check.

Skills

Event Management
Fundraising Campaign Promotion
Donor Communications
Sponsorship Fulfillment
Brand Visibility Strategies
Marketing Strategies
Social Media Content Creation
Graphic Design Collaboration
Email Marketing Platforms
Online Registration Systems
Canva or Similar Design Software
Social Media Management Tools
Microsoft Office Applications
Google Suite
Volunteer Management Software
Donor Database or CRM Systems (Salesforce preferred)

Location

Greater Philadelphia Operations (GPO) Development, 1340 Brown Street, Philadelphia

Work Type

Full-time
40+ hours per week
Flexible hours
Ability to work weekends, as needed

Experience Level

1 to 3 years of progressively responsible experience

Education Level

Bachelor’s Degree in Marketing, Communications, Public Relations, Business Administration, Nonprofit Management, Event Management, or a related field; or an equivalent combination of education and experience.

Salary/Compensations

$58,000-$62,000

Benefits

Generous paid time off every year that includes holidays, up to 3 personal days, vacation time and sick time.
Employer funded Pension Plan (company contributions begin after 1 year of employment)
Comprehensive health care coverage with low-cost employee premiums, co-pays and deductibles
Eligibility for supplemental insurance plans including Short Term Disability, AFLAC and Voluntary Term Life
Flexible Spending Accounts
Eligibility for the Federal Government’s Public Student Loan Forgiveness Program

About the Company

The Salvation Army is an international movement, an evangelical part of the universal Christian church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.

Equal Opportunity

All qualified applicants will receive consideration for employment without regard to race, color, sex, national origin, disability or protected veteran status.