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About the Role
Reviewing and adapting internal and customer-facing Retail Marketing content for the French-Canadian market, ensuring linguistic accuracy, cultural relevance, and alignment with the client's brand voice. This is an ad-hoc freelance role, approximately 10 hours per week.
Responsibilities
- Validating diverse internal and customer-facing content for multiple channels and formats, ensuring linguistic standards, brand guidelines, and tone of voice are met.
- Reviewing, reworking, and approving copy from translation partners to maintain consistency and quality across varying projects and campaign lengths.
- Subtitling and editing video content to brand and quality standards.
- Post-editing machine-translated content for accuracy, fluency, and tone.
- Applying cultural market insight to ensure content appropriateness for the intended market.
- Performing transcreation and LQA for specific content groups as required.
- Leveraging glossaries, style guides, and TM’s to ensure clarity, consistency, and accuracy in translations.
- Ensuring accuracy and on-brand status of all product, programme, and technical language.
- Collaborating with stakeholders across an in-country network team.
- Managing multiple projects simultaneously and ensuring timely delivery with a flexible approach to evolving priorities.
- Maintaining up-to-date product, brand, and market knowledge.
Requirements
- Experience in copyediting and/or subediting for marketing and technical materials, preferably for a creative or consumer brand.
- Native French-Canadian speaker based in Canada.
- Familiarity with U.S. English style and usage, with a nuanced understanding of language conventions, style, and usage.
- Excellent communication skills and ability to perform effectively under time pressure.
- Experience working for global brands.
- Working knowledge of translation and project management tools, with a willingness to learn client-specific programs and systems.
- Exceptional attention to detail and ability to focus and prioritize in a fast-paced environment.
- Solid understanding of the creative development and production process.
- Flexibility and ability to adapt within an environment of change.
- Previous editorial, proofreading, and localization experience at an advertising agency, marketing communications group, or localization/transcreation agency is ideal.
Skills
- Copyediting
- Subediting
- Linguistic accuracy
- Cultural relevance
- Brand voice alignment
- Attention to detail
- Clarity
- Accuracy
- Consistency
- Flexibility
- Adaptability
- Results-driven
- Collaboration
- Prioritization
- Communication
- Subtitling
- Video editing
- Post-editing machine translation
- Transcreation
- LQA
- Glossary management
- Style guide adherence
- TM leverage
- Brand guardianship
- Translation tools
- Project management tools
Location
- Canada
Work Type
- Adhoc Freelance
- Part-time
Experience Level
- Mid-level
About the Company
- WPP Production is the unified global production company that brings together all of WPP's content producers, studios, and craft experts into one connected organization.
- We combine world-class human craft with next-generation technology to originate, design, and deliver multi-channel content systems at scale.
- We are built for borderless collaboration and powered by deep craft expertise, serving as the production engine for today's always-on, AI-driven marketing world.
- WPP is a trusted growth partner for the world's leading brands, uniting media intelligence, data solutions, creativity, production, enterprise solutions, and strategic counsel.
- WPP utilizes its agentic marketing platform, WPP Open, to help clients navigate change, capture opportunity, and deliver transformational growth.
Equal Opportunity
- WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.