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About the Role
The Commerce SEO Analyst will identify and share traffic, ranking, keyword, revenue, and KPI insights to guide content SEO/GEO decisions on pages that drive affiliate revenue. This role will have a significant impact on many Condé Nast websites.
Responsibilities
- Day-to-day execution of organic search and answer engine optimization and Google Discover tactical support.
- Evergreen keyword research.
- AI prompt research.
- SEO/GEO content clustering projects.
- Strategic SEO/GEO optimizations of existing content.
- Competitor content and AI visibility audits.
- Search engine results page analyses.
- Algorithm impact investigations.
- Report building for SEO and AI initiatives.
- Ad hoc non-technical SEO/GEO support.
- Monitor content/shopping trends and provide the Commerce Team with regular SEO content recommendations.
- Provide recommendations for annual events like Amazon Prime Day, Black Friday, and Cyber Monday.
- Collaborate with the SEO Team on case studies to help define new best practices.
- Stay up-to-date on latest algorithm updates, new tools, industry trends & news.
- Undertake any other duties as reasonably required.
Requirements
- Minimum 2 years of SEO experience in a media/publishing organization or agency working on editorial content.
- Intrinsic understanding of SEO tactics, including on-page, off-page, industry best practices, current industry trends, and black hat tactics to avoid.
- Comfortable with the current state of GEO tactics, influencing LLM answers, and answer engines as a traffic source.
- Expert user of web analytics tools, particularly Google Search Console.
- Expert user of third-party enterprise SEO tools (Ahrefs, Screaming Frog, etc.).
- Fluent in Excel / Google Sheets, particularly working with formulas.
- Experience with working in content management systems (CMS).
- Significant experience in AI prompt engineering.
- Must be able to weave information together from a variety of sources to form actionable insights.
- Exceptional writing skills and confidence in verbal communication.
- Passion for problem-solving & curiosity-driven approach to research.
- A collaborative & proactive team player.
- Ability to independently prioritize & balance projects and adhere to timelines.
- Excellent organizational and time management skills and the ability to multitask.
- Familiarity with SQL is a plus.
- Affiliate/ecommerce experience is a plus.
Skills
- SEO
- GEO
- Content Research
- Data Analysis
- Keyword Research
- AI Prompt Engineering
- Google Search Console
- Ahrefs
- Screaming Frog
- Excel
- Google Sheets
- Content Management Systems (CMS)
- SQL
Location
- New York, NY
Work Type
- Guild position
Experience Level
- Minimum 2 years of SEO experience
Salary/Compensations
- $78,000-$86,000
Benefits
- Generous employee benefits package
- Discretionary bonus compensation
About the Company
- Condé Nast is one of the world's most renowned media publishing companies, creating and distributing every type of media today, spanning print and digital publishing in all formats.
- With a portfolio of some of today's most influential brands, the company continues to grow its audience through a global operational and content infrastructure across its 12 owned and operated markets.
- Headquartered in New York City, the company's owned and operated markets include China, France, Germany, India, Italy, Japan, Mexico & Latin America, Spain, Taiwan, UAE/Dubai, the U.K., and the U.S., with additional local license partners in over twenty additional markets across the globe.
- Lead brands include Vogue, The New Yorker, GQ, Architectural Digest, Condé Nast Traveler, Vanity Fair, Wired, Allure, Ars Technica, Bon Appétit, House & Garden, Pitchfork, Tatler, and Vogue Business.
Equal Opportunity
- Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.