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About the Role
We are seeking a stellar individual for a high-impact role focused on defining monetization strategy within Adobe’s Creativity and Productivity business segment. Our team leads development and refinement of Adobe’s monetization strategy, including monetization of GenAI and emerging agentic capabilities across segments and routes-to-market. This role offers a strong foundation for growth and an outstanding opportunity to have a material impact on the business.
Responsibilities
- Define and optimize the pricing and packaging strategy for offers within the Creativity and Productivity business segment.
- Collect, synthesize and analyze industry and competitor data.
- Develop and conduct qualitative customer research.
- Design and complete quantitative market research including one or more of the following research methods: Build-Your-Own Conjoint, Discrete Choice Conjoint, Gabor-Granger.
- Perform statistical analysis on empirical data (sales, usage, etc.).
- Develop financial models that simulate customer behavior and project costs to complete scenario analysis that estimates the impact of proposals on market penetration, company revenues and margin.
- Develop and present arguments that articulate the strategy and return-on-investment in order to acquire and incorporate cross-functional feedback and ultimately achieve executive approval.
- Engage with engineering, finance, and operational teams to ensure that proposed monetization strategies can be implemented within existing quote-to-cash systems, balancing proposals between ideal monetization potential vs. operationalization.
- Collaborate with Product Management and Product Marketing teams to define product roadmaps to better support monetization goals.
- Set guidelines for direct sales, develop sales plays and training as appropriate.
- Complete post-mortems to ensure proposals are successful and/or refine.
Requirements
- Proven experience developing pricing and packaging strategies and successfully bringing them to market in a complex matrixed organization.
- Understanding of emerging GenAI capabilities and their practical application across business processes, customer experiences and operational workflows.
- The ability to simplify the complex, quickly define the core problem and frame the solution approach.
- Attention to detail balanced by comfort with ambiguity.
- Excellent deck-writing, communication, and upward-influencing skills.
- Strong EQ and leadership ability.
- Intellectual curiosity.
- Experience driving consensus in a large matrixed organization.
- A background in strategy consulting, product marketing, and/or change-management, ideally in software/technology, are all big pluses.
- Familiarity with creativity and document management solutions and workflows is a plus.
Skills
- GenAI
- Pricing strategy
- Packaging strategy
- Qualitative customer research
- Quantitative market research
- Build-Your-Own Conjoint
- Discrete Choice Conjoint
- Gabor-Granger
- Statistical analysis
- Financial modeling
- Communication
- Influencing skills
- Leadership
- Strategy consulting
- Product marketing
- Change-management
Location
- U.S.
Work Type
- Full-time
Experience Level
- MBA or equivalent experience
Education Level
- MBA
Salary/Compensations
- $148,100 - $282,100 annually
- $194,800 - $282,100 annually
Benefits
- Comprehensive benefits programs
About the Company
- Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences.
- Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
- Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth.
- We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact.
- At Adobe, we believe that great ideas can come from anywhere in the organization.
- At Adobe, we believe in creating a company culture where all employees are empowered to make an impact.
- Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
Equal Opportunity
- Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic.
- Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com.
- Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
- At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.
- California: Fair Chance Ordinances Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
- Colorado: Application Window Notice If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.
- Massachusetts: Massachusetts Legal Notice It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.