Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
Tailor your resume to this Brand Marketing Manager role.
Rezi rewrites your resume against Fastly's job description. Free.
Tailor your resume to this Brand Marketing Manager role.
Rezi rewrites your resume against Fastly's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Brand Marketing Manager posting at Fastly — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Brand Marketing Manager posting at Fastly — free, in seconds.
About the Role
Fastly's Brand Marketing Manager will shape the perception of Fastly, evolve its brand, drive brand awareness, and ensure brand consistency across all marketing channels. This role involves leading enablement programs, serving as a brand steward, and collaborating cross-functionally to safeguard and elevate the Fastly brand globally.
Responsibilities
- Translate brand strategy into actionable program plans, creative briefs, and integrated campaign kickoffs.
- Create systems and processes for managing brand identity, style guides, and asset libraries.
- Develop self-serve training programs for brand consistency.
- Manage external brand agencies, vendor relationships, and production budgets.
- Support brand measurement, including brand health tracking, campaign effectiveness, and message testing.
- Collaborate with Product Marketing, Field Marketing, Campaigns, and Digital teams to align brand initiatives with pipeline generation.
- Partner with PR, content, and executive teams to build and align brand-level thought leadership initiatives.
- Write clear, inspiring creative briefs for internal teams and external agency partners.
- Experiment with AI tools for audience research, competitive analysis, and creative concepting, sharing findings and best practices.
Requirements
- 5+ years of experience in brand management, brand marketing, or integrated campaign management.
- Demonstrated experience developing brand governance frameworks, style guides, or cross-functional enablement programs.
- Proven track record of briefing, stewarding, and managing complex multi-channel creative projects with agency and internal partners.
- Experience running or interpreting primary brand research, awareness tracking, and performance metrics.
- Strong cross-functional leadership and stakeholder management skills across marketing, product, and sales.
- Excellent written and verbal communication skills with a sharp eye for design and brand consistency.
Skills
- Brand management
- Brand marketing
- Integrated campaign management
- Brand governance frameworks
- Style guides
- Cross-functional enablement programs
- Creative project management
- Brand research
- Awareness tracking
- Performance metrics
- Cross-functional leadership
- Stakeholder management
- Written communication
- Verbal communication
- Design
- Brand consistency
- B2B SaaS
- Developer platform
- Cloud infrastructure brand experience
- AI tools for workflow automation
- AI tools for creative briefing
- AI tools for audience research
- Executive thought leadership
- Branded content programs
Location
- San Francisco, CA
- Denver, CO
- New York, NY
- Remote within the US
Work Type
- Hybrid
- Remote
Experience Level
- 5+ years of experience
Salary/Compensations
- $104,830 to $147,996
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Family planning support
- Mental health support
- Employee Assistance Program
- Life insurance
- Disability insurance
- Accident insurance
- Flexible Vacation policy
- 18 days of accrued paid sick leave
- 401(k) with company match
- Employee Stock Purchase Program
- 12 paid local holidays
- 12 paid company wellness days
About the Company
- Fastly helps people stay better connected with the things they love.
- Fastly's edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet.
- The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development.
- Fastly's customers include many of the world’s most prominent companies, including GitHub, Yelp, Paramount, and JetBlue.
- We're building a more trustworthy Internet. Come join us.
- We have a huge impact. Fastly is a small company with a big reach.
- We value diversity. Growing and maintaining our inclusive and diverse team matters to us.
- We are passionate. Fastly is chock full of passionate people and we’re not ‘one size fits all’.
Equal Opportunity
- Fastly is committed to ensuring equal employment opportunity and to providing employees with a safe and welcoming work environment free of discrimination and harassment.
- Our employment decisions are based on business needs, job requirements and individual qualifications.
- All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, family or parental status, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
- Consistent with the Americans with Disabilities Act (ADA) and federal or state disability laws, Fastly will provide reasonable accommodations for applicants and employees with disabilities.
- Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring Ordinance, we will consider for employment qualified applicants with arrest and conviction records.