Marketing and Operations Manager at American Council of Learned Societies | NY, US | Rezi

Marketing and Operations Manager at American Council of Learned Societies

Marketing and Operations Manager

American Council of Learned Societies · NY, US

3 weeks ago

Marketing and Operations Manager

American Council of Learned Societies · NY, US

25 days ago
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About the Role

ACLS is seeking a versatile, solutions-oriented Marketing and Operations Manager to be the production engine behind their communications practice. This role will help position ACLS as a thought leader and trusted resource on the value of humanities education and research.

Responsibilities

  • Oversee design, distribution, and back-end functioning of monthly community newsletter and all ACLS announcements.
  • Manage Mailchimp distribution lists, segments, and strategies, assess engagement metrics, and develop approaches to enhance engagement.
  • Update and develop new branding elements and templates for Mailchimp.
  • Work with CCO and web development partner on identifying and scheduling WordPress fixes and site enhancements.
  • Track and assess WordPress site content performance and architecture and create and manage redirect links.
  • Collaborate on managing function and appearance of awardee records and other CRM integration content.
  • Manage content ownership map for staff users and lead process for universal updates.
  • Provide technical assistance to WordPress staff users.
  • Represent Communications at weekly technology meetings with vendors.
  • Collaborate on creating plans for paid social media and third-party advertising.
  • Use Canva to design basic ads and graphics and work with external graphic designers on more complex materials.
  • Assess and present on ad campaign performance, including recommendations for improvements.
  • Collaborate on developing and implementing strategies to increase reach, growth, and engagement on ACLS social media accounts.
  • Produce, schedule, and assess performance of daily social media content.
  • Develop social media toolkits with sample content for use by ACLS members, Fellows, and partners.
  • Track and report on the effectiveness of social media outreach strategies.
  • Monitor social media news and trend developments related to ACLS mission and programs.
  • Produce audience-facing marketing collateral, directing external designers to a high standard and on deadline.
  • Maintain and steward ACLS brand templates and standards.
  • Collaborate on working with external vendors in organizing video shoots and developing content.
  • Capture photography at events as needed.
  • Work on visual brand management and development, and in developing signage, select publications, and staff resources.
  • Draft select external communications.
  • Present on select projects to staff and leadership.
  • Document processes and policies on social media, advertising, Mailchimp, WordPress, and other tools and resources for staff.
  • Provide general administrative support.
  • Perform other duties as assigned to support the Communications Team and ACLS overall.

Requirements

  • 3+ years of experience in communications, content marketing, editorial, or journalism, ideally in a mission-driven or higher education context.
  • Fluent with third-party marketing tools including WordPress, Mailchimp, Sprout Social, Microsoft Office, Teams.
  • Strong experience as a cross-functional collaborator with demonstrated ability to work across units, subject-matter experts, marketing, and partners.
  • Highly organized with strong attention to detail.
  • Ability to build, track, and adjust cross-departmental project timelines.
  • Ability to meet deadlines.
  • Ability to build, clearly document, and refine processes and systems for communications team and organization staff.
  • Highly agile, with ability to produce content quickly and shift priorities as needed in a fast-paced environment.
  • Brand- and design-minded.
  • Experience using DSLR cameras and capturing basic event photography.
  • Familiarity with video production basics and working with photo and video vendors.
  • Familiarity with the higher education landscape is a plus.
  • Must live within commuting distance of New York City.

Skills

  • WordPress
  • Mailchimp
  • Sprout Social
  • Microsoft Office
  • Microsoft Teams
  • Canva
  • DSLR cameras
  • Photography
  • Video production basics
  • Adobe Creative Cloud (strong plus)
  • HTML (strong plus)

Location

  • New York City (commutable distance)

Work Type

  • Hybrid

Experience Level

  • 3+ years

Salary/Compensations

  • $90,000 - $110,000

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Accidental death and disability insurance
  • Generous time off benefits
  • Retirement savings plan with employer contributions
  • Professional development support

About the Company

  • Formed a century ago, the American Council of Learned Societies (ACLS) is a nonprofit federation of 85 scholarly organizations.
  • ACLS is the leading representative of American scholarship in the humanities and social sciences.
  • ACLS's core principle is that knowledge is a public good.
  • ACLS strives to promote the circulation of humanistic knowledge throughout society.
  • ACLS stewards and represents its member organizations.
  • ACLS employs its endowment and $34 million annual operating budget to support scholarship in the humanities and social sciences and to advocate for its central role in the twenty-first century.