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About the Role
As an Assistant Store Manager, you will play a key role in supporting store success and delivering exceptional customer experiences. You will support and develop your team, drive performance alongside the Store Manager, and ensure every shift delivers strong results. This role requires effective leadership, strong commercial awareness, and the ability to support and develop colleagues to perform at their best.
Responsibilities
- Support the Store Manager with daily store operations to help achieve sales targets and core KPIs.
- Lead and guide colleagues on the shop floor, allocating tasks, supporting service delivery, and maintaining company standards throughout the day.
- Assist with coaching and development, offering real-time feedback and reinforcing expectations set by the Store Manager.
- Maintain high presentation and operational standards, including availability, pricing accuracy, tidy displays, and a safe environment.
- Carry out core operational duties such as cash handling support, till checks, delivery processing, stock audits, and opening/closing routines — escalating issues appropriately.
Requirements
- Previous experience in a retail management or supervisory role, such as Assistant Store Manager or Supervisor, demonstrating readiness to support leadership.
- Strong leadership skills with the ability to guide, support and develop colleagues while reinforcing store priorities.
- Ability to interpret KPI and sales data to support commercial decision-making.
- Excellent communication and interpersonal skills, supporting colleagues and ensuring professional customer interactions.
- Experience supporting successful sales performance and contributing to KPI achievement within a retail environment.
Skills
- Leadership
- Commercial awareness
- Coaching and development
- Communication
- Interpersonal skills
- Sales performance
- KPI achievement
- Customer experience
Location
- Onsite
Work Type
- Full-time
Experience Level
- Management
- Supervisory
Benefits
- Staff Discount On JD Group and other brands within the organisation
- Personal development opportunities to learn and develop at work
About the Company
- At JD, we don’t just sell sneakers and outdoor gear, we set trends, break boundaries, and build communities.
- We’re fast-paced, fearless, and unapologetically ambitious.
- We celebrate authenticity, thrive on collaboration, and never stop pushing forward.