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About the Role
Algo is seeking a Lead, Business Development Manager, Canada to build and lead a dedicated Canadian Sales team. This player-coach role will own the Canadian sales strategy and results, building a national sales organization from the ground up for a growing Canadian manufacturer.
Responsibilities
- Develop and execute Algo's Canadian sales strategy, aligned with company growth goals.
- Own the Canadian revenue plan, forecast and pipeline, and report results to VP, Global Sales and executive leadership.
- Position Algo to win in Canadian-content and Buy Canadian procurement, across federal, provincial, municipal and broader public sector buyers.
- Serve on the sales leadership team, working with Channel Sales, Partner Sales and Technical Selling to align Canadian priorities with North American programs.
- Build the Canadian Sales team from the ground up, including role design, recruiting, onboarding and training.
- Set clear territories, targets and coverage models across Canada's regions.
- Coach and mentor team members and foster a high-performance, accountable culture.
- Act as a player-coach, personally leading key accounts, strategic opportunities and complex sales cycles.
- Build relationships with end customers, distributors, systems integrators, consultants and technology partners across Canada.
- Develop and grow Algo's Canadian channel, including distribution and integrator partnerships.
- Work across a matrix organization to align Canadian sales with channel and partner strategies.
- Partner with Marketing on Canada-specific campaigns, events and messaging, including Algo's Canadian design and manufacturing story.
- Bring customer and market feedback to Product and Engineering to shape solutions for Canadian customers.
- Bring deep knowledge of the Canadian UC, AV or communications market and stay current on trends, competitors and procurement changes.
- Build scalable sales processes and best practices for the Canadian organization.
- Expand the team as the business grows, with the potential to add regional managers and further headcount.
Requirements
- 7+ years of B2B technology sales experience, including 4+ years leading sales teams.
- Proven track record of building or scaling a sales team and consistently exceeding targets.
- Deep knowledge of the Canadian UC, AV, security or communications market, with an established network of channel partners, integrators and end customers.
- Experience selling into Canadian public sector and enterprise accounts, including tenders and RFPs.
- Strength in both channel and direct selling models.
- Comfortable as a player-coach in a growing, fast-moving organization.
- Strong communication, negotiation and executive presence.
- Based in the Greater Toronto Area, with travel across Canada as needed.
- Bilingual English/French is an asset.
Skills
- B2B technology sales
- Sales team leadership
- Sales strategy development
- Revenue planning
- Forecasting
- Pipeline management
- Public sector procurement
- Channel sales
- Partner sales
- Team building
- Recruiting
- Onboarding
- Training
- Territory management
- Coaching
- Mentoring
- Sales execution
- Account management
- Relationship building
- Channel development
- Cross-functional collaboration
- Marketing campaign alignment
- Product feedback
- Market analysis
- Sales process building
- Communication
- Negotiation
- Executive presence
Location
- Greater Toronto Area
- Canada
Work Type
- Full-time
- Hybrid
Experience Level
- 7+ years of B2B technology sales experience
- 4+ years leading sales teams
About the Company
- Algo is a growing Canadian manufacturer.