(Senior) Consultant Projektkommunikation - Public Sector & Infrastructure Consulting (w/m/d)
PwC Germany · BE, DE
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About the Role
As a (Senior) Consultant Project Communication, you will be responsible for the communication of projects in close coordination with clients and other stakeholders, bringing a passion for writing and expertise in online, print, and social media. You will conceptualize and manage comprehensive communication plans, advise public sector clients on target group communication, and continuously optimize communication strategies based on performance data and industry trends.
Responsibilities
- Manage external and internal communication for projects in coordination with clients and stakeholders.
- Develop and manage communication plans across various channels and formats (websites, social media, print, events).
- Advise public sector clients on effective target group communication.
- Continuously optimize communication strategies for structure, form, and content.
- Identify and implement new communication formats and trends, focusing on platforms like LinkedIn and Instagram.
- Collect performance data across all channels, create reports, and derive optimization strategies.
- Analyze KPIs and utilize evaluation systems for performance tracking.
Requirements
- Completed university degree with a focus on Marketing, Media, PR, Cultural Studies, or Political Science.
- Relevant professional experience in editorial, agency, communication/press departments, or as a freelancer.
- Interest and enjoyment in working within the public sector; ideally with prior experience in project communication in this area.
- Experience in creating content for websites, print media, or digital formats (blogs, podcasts) with third-party involvement.
- Proven experience in independently planning and implementing campaigns.
- Ideally, experience in managing external service providers (e.g., graphic design, editorial services).
- Ability to work effectively in a team.
- Structured, results-oriented, and creative work style with enthusiasm for digital trends.
- Submission of three writing samples from the last 2 years, preferably on topics such as digitalization, society, labor market, or the public sector.
Skills
- Online communication
- Print communication
- Social media management
- Content strategy
- Campaign management
- Digital communication trends
- Performance analysis
- KPI tracking
- Data evaluation systems
- Marketing
- Media
- PR
- Cultural Studies
- Political Science
- Project communication
- Digitalization
- Public sector communication
Location
- Germany
Work Type
- Hybrid
- Flexible working hours
- Temporary work abroad
Experience Level
- Senior
Education Level
- University degree
Benefits
- Flexible work arrangements (mix of office and home office)
- Flexible working hours with no core hours
- Opportunity to work temporarily in over 40 countries
- Internal Academy for professional development
- International experience through secondments
- Continuous mentoring
- Master's degree funding
- Time off in lieu for overtime via annual working time account
- Annual payout of remaining overtime
- 30 days of vacation
- Company health insurance
- Preventive health check-ups
- Company sports programs
- Discounted Urban Sports Club membership
About the Company
- PwC Germany works to solve critical challenges, create sustainable results, and build trust in the economy and society.
- As part of the Public & Energy Transformation Team, you will help organizations fundamentally change their work and operating methods to secure their future.
- You will advise and support federal, state, local governments, public companies, universities, and non-profit associations on topics such as digitalization, energy transition, mobility, or demographic change.
- Join us in tackling societal challenges and strengthening public trust in us and the economy.