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About the Role
We’re looking for a Lead Data Analyst, Growth Marketing to join our Growth Marketing Team. With ownership of marketing data reporting and analysis, you'll conduct analysis and support our key lead-generation activities. If you love digging into the root causes of problems, finding patterns, and working with multiple teams, then this is the role for you.
Responsibilities
- Lead the development of new reporting and dashboards to analyze Marketing effectiveness and support full funnel programs.
- Generate weekly and monthly reports on marketing KPIs such as leads, conversion rates, website traffic, and content engagement.
- Structure complex marketing questions and leverage analytical skills to drive insightful analyses.
- Evaluate and improve data quality, completeness, compliance, and cleanliness in Google Analytics, Salesforce, and other systems.
- Focus on continuous improvement of existing processes and collaborate with Marketing to create new processes that prioritize automation and business acceleration.
- Work cross-functionally with teams like RevOps and Corporate Data to maintain data integrity and consistency, ensuring a single source of truth.
- Serve as the senior member on an analytical team of 3, mentoring junior members and helping them build technical and business skills.
Requirements
- Advanced SQL skills
- Strong business acumen and ability to translate business needs into data requirements
- Advanced knowledge of Looker or other BI tools like Tableau or Power BI
- Strong expertise with data analysis
- Experience with Google Analytics, or other web analytics tools
- Knowledge of conversion rates, web metrics, and other marketing metrics
- Appetite to implement AI solutions to streamline delivery and scale impact
- Great at understanding business context
- Willingness to learn new data systems
- Ability to take directions and communicate issues
- Ability to work independently
- Great attention to data accuracy and integrity
- Self-motivated and detail-oriented
- Ability to work in a fast-paced environment and embrace a rapidly changing environment, with the ability to manage well through ambiguity and complexity
- Strong analytical and organizational skills
- Be a changemaker
Skills
- SQL
- BigQuery
- GCP
- Looker
- Tableau
- Power BI
- Google Analytics
- Web analytics tools
- Python
- R
- Data engineering
- A/B testing
Location
- Remote
Work Type
- Flexible work environment
- Remote
Experience Level
- Lead
- Senior member
Salary/Compensations
- $105,000 TO $120,000 CAD
Benefits
- Flexible paid time off
- Remote work policies
- Equity options
- Contributions to pension plan
- Training opportunities
- Health and wellness credit
- Time off to volunteer
- Interest groups
- Employee led networks
- Social committees
- Sponsored sports teams
- Computer purchase program
- Enhanced parental leave
- Medical insurance
- Dental insurance
- Wellness insurance
- Life insurance
- Disability insurance
- RRSP plan and match
- Paid parental leave top-up
About the Company
- Lightspeed is building communities through commerce.
- Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences.
- Our cloud commerce solution transforms and unifies online and physical operations, multichannel sales, expansion to new locations, global payments, financial solutions, and connection to supplier networks.
- Founded in Montréal, Canada in 2005, Lightspeed is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD).
- With teams across North America, Europe, and Asia Pacific, the company serves retail, hospitality, and golf businesses in over 100 countries.
Equal Opportunity
- Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace.
- Lightspeed welcomes and encourages applications from people with disabilities.
- Accommodations are available on request for candidates taking part in all aspects of the selection process.