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About the Role
Responsible for the overall management and organization of the marketing plan to support the sales pursuit process, including public relations, market research, branding, and strategic planning. The individual hired for this role can be based anywhere in the United States, but is preferred to be located near a Turner Construction office. Previous medical equipment planning experience is strongly preferred.
Responsibilities
- Develop a high-performance marketing team through supervision, training, coaching, and mentoring.
- Develop and administer profit center marketing plan adhering to company philosophy and branding standards.
- Manage the business unit marketing budget, looking for efficiencies and cost-saving opportunities within the region and the company.
- Review and approve all material invoices.
- Govern information management systems related to marketing.
- Manage high-quality proposals, qualification packages, and marketing materials adhering to all necessary legislative and regulatory requirements.
- Collaborate and proofread storyboard technical sections with technical staff and review/edit their narrative for content, clarity, and compliance.
- Research current trends in marketing technology to develop and design best-in-class techniques for marketing materials.
- Direct and manage project-related functions, e.g., photography, signage, special events, award submissions, project updates, and brand awareness and adherence.
- Work with the sales team to develop presentation strategy, structure, and style and coach the presentation team.
- Coordinate presentation rehearsals and coach as necessary.
- Network with industry firms to develop shared ideas to identify teaming opportunities.
- Capture information from debriefs and understand client issues.
- Develop and execute all profit center public relations and social media activities.
- Work with Human Resources to create and maintain an internal communications program to facilitate information sharing within the company.
- Involve leadership and technical staff in internal communications.
- Compile/prepare special reports for annual marketing forecasts.
- Manage and prepare monthly department sales reports.
Requirements
- Minimum 4-year degree in marketing or related field plus 8 years of marketing experience or equivalent combination of education and experience.
- Ability to successfully supervise multiple staff of different levels.
- Possesses strong specialty skills and knowledge.
- Ability to adapt to and learn new technical, imaging techniques under constantly changing competitive marketing demands.
- Excellent leadership and interpersonal skills.
- Ability to communicate well, both verbally and in writing.
- Exceptional computer skills, current proficiency in desk-top publishing software.
- Must be flexible and able to work under pressure continuously meeting project deadlines.
- Must be a highly motivated creative individual.
- Displays initiative, independent thinking, and teamwork.
- Regularly required to sit; use hands to finger, handle, or feel; reach with hands and arms; talk or hear and taste or smell.
- Frequently required to stand and walk.
- Occasionally required to climb or balance and stoop, kneel, or crouch.
- Specific vision abilities required include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.
- Occasionally exposed to moving mechanical parts.
- Occasionally exposed to airborne particles or caustic chemicals.
- Noise level in the work environment is usually moderate.
Skills
- Marketing
- Public Relations
- Market Research
- Branding
- Strategic Planning
- Supervision
- Training
- Coaching
- Mentoring
- Budget Management
- Cost Saving
- Information Management
- Proposal Management
- Marketing Material Development
- Technical Writing Collaboration
- Marketing Technology Research
- Photography
- Signage
- Special Events Management
- Award Submissions
- Project Updates
- Brand Awareness
- Presentation Strategy
- Team Coaching
- Networking
- Public Relations
- Social Media
- Internal Communications
- Report Preparation
- Marketing Forecasts
- Sales Reporting
- Desk-top Publishing Software Proficiency
Location
- Nashville, TN 37201 USA
- United States
Work Type
- Regular
- Salaried Exempt
Experience Level
- Experienced
- 8 years of marketing experience
Education Level
- Minimum 4 year degree in marketing or related field
About the Company
- Division: Healthcare
- Job Family: Marketing
Equal Opportunity
- Turner is an Equal Opportunity Employer - race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by applicable law.