Field Marketing Lead - WithCoverage at talentpluto | NY, US | Rezi

Field Marketing Lead - WithCoverage at talentpluto

Field Marketing Lead - WithCoverage

talentpluto · NY, US

3 weeks ago

Field Marketing Lead - WithCoverage

talentpluto · NY, US

a month ago
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About the Role

Own the event program from the ground up, turning every event into qualified pipeline and closed revenue for the sales team. This is a zero-to-one, individual-contributor seat with full ownership of the program and a meaningful annual budget.

Responsibilities

  • Own the end-to-end field marketing and events program, starting with conferences and expanding into roundtables, partner programs and virtual events
  • Plan and manage an annual event budget of $500K or more, allocating spend toward the highest-return programs
  • Run a high volume of programs each year while keeping a sharp focus on pipeline and revenue outcomes
  • Partner closely with the sales team to define target accounts, drive attendance and convert event leads into pipeline
  • Measure and report the pipeline and revenue generated by each program, and use the data to refine the calendar
  • Collaborate with the in-person events team on execution while owning strategy and results
  • Travel to events regularly as the program requires

Requirements

  • 2-7 years of field marketing and events experience
  • Proven ownership of event budgets of $500K-$800K or more
  • Track record of generating pipeline and revenue from events, not only planning and coordination
  • Experience running 30-50+ programs per year, or full ownership of fewer, larger programs
  • Startup experience and comfort operating with minimal oversight
  • Agency backgrounds welcome where you managed budgets across multiple clients
  • Virtual events experience strongly preferred
  • Comfortable with regular travel and working in office in New York 5 days a week

Location

  • New York, NY

Work Type

  • Onsite
  • 5 days a week

Experience Level

  • 2-7 years

Salary/Compensations

  • $140K-$170K OTE

About the Company

  • Our partner is a fast-growing, tech-enabled insurance brokerage backed by top-tier venture investors.
  • They serve roughly 1,000 business clients, grew 10x last year while staying cash-flow positive, and have doubled their team in the past year.
  • The team is ambitious, direct, and built on ownership, with most leaders having started as individual contributors.