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About the Role
As Marketing Manager, your job is to build Metica's narrative, create a steady flow of content, and distribute it across relevant channels. You will also manage the events program to enable the commercial team to focus on sales. Success will be measured by message consistency, engagement driven, and the quality of event attendees.
Responsibilities
- Develop Metica's narrative across product, machine learning, and market aspects.
- Translate insights from sales calls, product releases, and data science into various content formats, leveraging AI for efficiency.
- Manage content distribution across owned channels (website, LinkedIn, etc.) and earned channels (partner channels, industry media).
- Execute events end-to-end remotely, including guest list management, outreach, vendor coordination, and on-the-ground staff management.
- Create sales enablement materials such as decks, one-pagers, and case studies.
- Organize internal team events to foster connection within the remote team.
Requirements
- Ability to identify, create, and distribute content independently.
- High level of initiative to drive projects and maintain content momentum.
- Skill in translating complex technical concepts into understandable benefits for studios.
- Proven experience in event management, including planning, vendor management, budgeting, and cross-time zone coordination.
- Proficiency in using LLMs and AI tools for research, writing, and content production.
- 3-5 years of experience in B2B marketing, content, or events, preferably in a startup environment.
- A portfolio showcasing self-created and shipped work.
Skills
- Content creation
- Content distribution
- Event management
- AI tools
- LLMs
- B2B marketing
- Storytelling
- Communication
Location
- Remote
Work Type
- Fully remote
Experience Level
- 3-5 years
About the Company
- Metica is an AI-native growth platform for mobile game studios, helping them improve player value and advertising revenue through data-driven decisions.
- The company's technology integrates with existing infrastructure to enhance monetization and personalization without impacting player experience.
- Metica is founded by individuals with previous successful ventures (exited to King and Apple) and is backed by notable investors.
- The company is in a scaling phase and offers significant ownership opportunities.