Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Marketing Manager, North America role.

Rezi rewrites your resume against Orkla's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Marketing Manager, North America posting at Orkla — free, in seconds.

About the Role

This is a hands-on role for someone who enjoys both strategic thinking and getting things done, taking a leading role in building awareness, relevance, and demand for BUBS in the United States by working at the intersection of brand, culture, social media, retail activation, creators, and consumer trends.

Responsibilities

Lead execution of the US marketing plan and annual activation calendar
Build brand relevance through social media, creators, influencers, and community-driven marketing
Develop and execute campaigns that drive awareness, trial, and repeat purchase
Partner with Sales to connect brand activity with retail and in-store execution
Manage agencies, creators, and external partners
Identify emerging cultural and consumer trends and turn them into marketing opportunities
Lead product launches, events, experiential activations, and retail programs
Adapt global BUBS assets and campaigns for the US market
Track performance and continuously optimize content, channels, and investments

Requirements

Experience in brand marketing, growth marketing, consumer marketing, or a related field
Understanding of social media, creator marketing, influencer ecosystems, and digital communities
Experience building consumer engagement and brand relevance
Experience planning and executing integrated marketing campaigns
Strong commercial instincts and an understanding of how marketing drives business results
Excellent communication, storytelling, and project management skills
Curious, entrepreneurial, and excited by the opportunity to help build something new

Skills

Brand marketing
Growth marketing
Consumer marketing
Social media
Creator marketing
Influencer ecosystems
Digital communities
Consumer engagement
Integrated marketing campaigns
Commercial instincts
Communication
Storytelling
Project management

Location

Boston area

Work Type

Hybrid
Occasional travel

Experience Level

Experience from CPG, food & beverage, snacks, lifestyle, beauty, or other consumer-focused industries is highly valued but not required.

Salary/Compensations

$130,000 – $165,000
Eligibility for an annual performance bonus

Benefits

Competitive benefits package

About the Company

Orkla Snacks is part of Orkla ASA, a leading European branded consumer goods company with a long history of building strong, locally loved brands across the Nordics and Europe.
BUBS has already developed a passionate following in North America through the Swedish candy phenomenon.
We are building a US team that combines entrepreneurial energy with the backing, capabilities and long-term ambition of a well-established international company.
We have 3,000 passionate people united by a shared ambition to shape the future of snacking.
Together, we bring joy to life’s many moments.
Guided by our values of Brave, Inspiring, and Trustworthy, we foster an inclusive culture where diverse perspectives help us grow and succeed.
Orkla Snacks is one of Orkla’s 10 portfolio companies, listed on the Oslo Stock Exchange with head quarter in Oslo, Norway.
At our core, we bring joy to life’s many moments. We achieve this through a network of 12 factories, a strong local heritage, and a commitment to quality and sustainability.
In 2025, Orkla Snacks was recognized on the TIME100 Most Influential Companies list, highlighting our impact and contribution to shaping the future of snacking.
Our headquarters are located in Oslo, Norway.
Orkla Snacks is an Orkla ASA portfolio company.

Equal Opportunity

Orkla Snacks is committed to building a diverse and inclusive workplace. We welcome applicants with different backgrounds, experiences and perspectives.