Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this PR and Communications Manager role.

Rezi rewrites your resume against Liberty's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the PR and Communications Manager posting at Liberty — free, in seconds.

About the Role

Lead PR and communications across Liberty Retail, Brand, Fabrics, and Beauty. Strengthen reputation, tell stories, and create moments that build brand desire and commercial impact, ensuring a coherent Liberty voice.

Responsibilities

Lead an integrated PR and communications strategy aligned with brand priorities, launch plans, and commercial objectives.
Act as communications brand guardian, ensuring consistent positioning, tone of voice, and quality.
Advise senior stakeholders on opportunities and reputational risks, supporting sensitive media responses.
Set the in-house retail PR strategy across Beauty, Fashion, Jewellery, and Home.
Lead PR for new department launches and major priorities, particularly for Beauty.
Create distinctive press events that push creative boundaries and generate organic social coverage.
Partner with Digital Marketing to secure affiliate and SEO coverage.
Set the PR direction for Liberty Brand, Liberty Fabrics, and LBTY through agency briefs.
Challenge and develop agency work, holding partners accountable for impact.
Drive PR to support Liberty’s international expansion, particularly in the US, alongside a strong UK presence.
Stay close to emerging conversations across art, music, fashion, beauty, and design.
Develop original PR concepts, collaborations, and editorial narratives.
Build trusted relationships with journalists, editors, creators, and tastemakers.
Lead proactive pitching and media briefings.
Develop profiling opportunities for senior leaders, particularly buyers.

Requirements

Strong track record of leading PR and communications strategies for a distinctive consumer brand, retailer, or relevant agency portfolio.
Experience balancing product publicity with brand-building campaigns, with meaningful coverage across consumer and trade media.
Strong beauty PR expertise, alongside curiosity to lead storytelling across fashion, jewellery, home, fabrics, and culture.
Established relationships across press and creative communities, with evidence of reaching new audiences.
Experience originating creative ideas and converting cultural insight into successful campaigns, collaborations, or editorial stories.
Proven ability to brief, challenge, and manage external agencies.
Excellent writing and editing skills, with a clear understanding of tone of voice and positioning.
Strategic understanding of digital PR, affiliate publishing, and SEO.
Experience managing budgets, concurrent campaigns, and senior stakeholders.

Skills

PR strategy
Communications strategy
Brand guardianship
Retail PR
Agency leadership
Cultural relevance
Creative ideas
Relationship building
Media relations
Digital PR
Affiliate publishing
SEO
Budget management
Campaign management
Stakeholder management
Writing
Editing

Location

London

Work Type

Full-time

Experience Level

Senior

About the Company

Liberty is home to the artistic community, with creative discovery at the heart of everything we do.

Equal Opportunity

Liberty is proud to be an equal opportunities employer and opposes all forms of unlawful discrimination.
We are committed to creating an environment where people from all backgrounds can thrive – bringing their unique perspectives, skills, and experience to everything we do.
We are dedicated to eliminating both conscious and unconscious bias from our practices.
Our approach is grounded in respect, fairness, and consistency, ensuring that no one is treated less favourably based on gender, race, age, disability, sexual orientation, religion or belief, or any other protected characteristic.