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About the Role
The Marketing and Communications team is seeking a Marketing and Communications Coordinator to support the brand, marketing, communications, and digital marketing plan and initiatives in Japan. This role will focus on strengthening our brand and profile in Japan through the effective execution of the marketing and communications strategy.
Responsibilities
- Support creation of an annual marketing plan and calendar for Japan.
- Support new campaigns and initiatives, including scoping, milestone management, stakeholder engagement, governance, promotion, launch and close out/ROI.
- Advise business teams on the right communications and marketing activities to achieve their objectives.
- Contribute to processes, systems and tools which create best practice marketing and communications approaches.
- Be a brand custodian in Japan, driving brand compliance, understanding and training within the marketing team, and broader business.
- Localise APAC-wide and global marketing and communications initiatives, as required.
- Support external communications activity for Japan including award submissions, social media, collateral, and associated profile-raising activities, ensuring consistency in messaging across all channels.
- Manage media relations, including cultivating relationships with journalists, responding to media inquiries, and preparing press releases, articles, and other public-facing materials.
- Develop Japan-centric copy of marketing collateral as required.
- Execute approved external event and conference activities that drive ROI and target market engagement.
- Create engaging content for a variety of communications channels, including emails, intranet, newsletters and internal events.
- Work in partnership with the global Internal Communications team to localise any global internal communications campaigns, ensuring all activities are fit for market while adhering to brand guidelines.
- Undertake tracking to demonstrate the ROI of all communications activities.
- Produce and/or contribute to Board reports and leadership reporting, as required.
Requirements
- Possesses knowledge and hands-on experience in digital marketing, including website optimisation, social media management, and online engagement strategies.
- Practical experience of how professional service organizations build brand and win work; and of the marketing approaches that underpin them.
- Strong PC skills required. Familiarity with Microsoft Office, especially MSWord, Excel and Power Point is required.
Skills
- Superior written, analytical and oral communications skills in Japanese and English; very detail oriented.
- Excellent interpersonal skills, with the ability to build relationships, collaborate and work with stakeholders at all levels.
- Strong copywriting skills and ability to identify and shape key messages in Japanese and English.
- An ability to identify critical messages and unique selling points, and clearly communicate them.
- An ability to operate in a fast paced, dynamic environment.
- Passionate about and focused on outcomes to support business success.
- Should be a self-starter and possess a strong ability to handle multiple projects simultaneously to tight deadlines.
- Demonstrates the utmost in integrity, with a solid work ethic, confidence, diplomacy, and credibility.
Location
- Japan
Work Type
- Full-time
Experience Level
- 1-2 years of experience across corporate marketing/communications.
Education Level
- Relevant degree in Communications, Media, Marketing, Journalism, or a relevant field.
Benefits
- A great place to work, where each person has the opportunity and voice to affect change.
- Promote a healthy, productive and flexible working environment that respects work-life balance.
About the Company
- Turner & Townsend is a global professional services firm with over 22,000 people in more than 62 countries.
- Working with clients across real estate, infrastructure, energy and natural resources, we transform together delivering outcomes that improve people’s lives.
- Our capabilities include programme, project, cost, asset and commercial management, controls and performance, procurement and supply chain, net zero and digital solutions.
- We are majority-owned by CBRE Group, Inc., the world’s largest commercial real estate services and investment firm, with our partners holding a significant minority interest.
- Turner & Townsend and CBRE work together to provide clients with the premier programme, project and cost management offering in markets around the world.
Equal Opportunity
- Turner & Townsend is an equal opportunity employer.
- We celebrate diversity and are committed to creating an inclusive environment for all employees and actively encourage applications from all sectors of the community.