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About the Role
This role involves working within a Customer Lifecycle Management (CLM) squad to understand business goals and technical requirements for NBA activities, designing, developing, and executing them through Pega CDH.
Responsibilities
- Hands-on use of Pega CDH platform to create actions, treatments, and group-level engagement policies, configure arbitration rules and taxonomy, and implement content and rules into new and existing NBA strategies.
- Work closely with NBA Analysts and business stakeholders to support the definition of NBA designs and technical requirements for Pega CDH.
- Design and conduct A/B and multivariate testing in Pega based on requirements, working with other squad members to optimise decision strategies based on results and performance.
- Collaborate with Data Science & Insights Analysts to complete analysis of available data to support ongoing performance, maintenance, and optimisation of actions.
- Support testing, QA, and business simulations to continually enhance the performance of NBA activities.
- Act as an expert within the CLM and Martech & Decisioning team on Pega CDH to foster a strong understanding and knowledge of its capabilities and best practices around usage.
- Foster a collaborative and high-performing culture, encouraging innovation and continuous improvement.
Requirements
- Extensive hands-on experience with Pega CDH (version 8.23, or minimum 8.7x onwards) and Pega 1:1 Operations Manager preferred.
- A highly technical, hands-on, motivated, and collaborative individual with exceptional communication skills and proven experience working with diverse teams to deliver business outcomes.
- Strong analytical and problem-solving skills, with an ability to understand business requirements and technical requirements.
- Experience and knowledge of testing methodologies to support continuous improvement of Next Best Action/Next best experience strategies.
- Strong SQL skills and good understanding of relational database structure, ideally using Teradata is a plus.
- Deep knowledge and experience adhering to key legislation for direct marketing activities including Privacy Act, Spam Act & DNCR Act etc.
Skills
- Pega CDH
- Pega 1:1 Operations Manager
- SQL
- Teradata
- Privacy Act
- Spam Act
- DNCR Act
Location
- Sydney
Work Type
- Contract
- Full-time
Experience Level
- Extensive hands-on experience
Education Level
- Degree in relevant areas such as Business, Marketing, IT, Maths, Information Systems or Finance