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About the Role
We have an immediate position available for a Paid Media Manager to help lead and further Material's media practice. This role will operate as the glue of the media team – helping to drive media plan strategies and implementation of approved plans forward. The Paid Media Manager will bring a level of dependence and stability to the team while also helping to manage and collaborate with execution teams. This is a fluid position that will require the ability to flex up or down depending on the need at any given time. The ideal candidate should have a background in the strategy, planning, and evaluation of search, social and programmatic digital media while also possessing the ability to tell a compelling and client-focused story that demonstrates how media drives measurable and impactful results for a brand at the macro level.
Responsibilities
- Be a strong storyteller with an ability to “sell-in” media plans to clients
- Have an exceptional understanding of media strategy and tactics with an informed and well-defined POV on the elements of a successful, modern media program.
- Lead, prepare and deliver digital campaign strategies and oversee plan implementation and execution—managing execution teams for campaign design, performance and pacing
- Find opportunities for media partnerships and steward these relationships to build and futureproof the practice
- Work collaboratively with our Measurement and Insights team to find, develop and apply data in order to inform performance, optimizations and recommendations
- Work collaboratively across the rest of the media practice; works cross-functionally with other teams like account management and creative; and supports our broader network on things like new business, thought leadership, etc.
Requirements
- 3-5 years of media planning with current or history of agency experience; has worked with both B2B and B2C clients
- Exceptional, operational understanding of current and future state digital media landscape and fundamentals
- Extensive ability to craft and deliver presentations
- Hands-on experience with syndicated research tools (com ব্যবস্থা, Nielsen, MRI, Kantar, eMarketer, etc.)
- Comfortable collaborating on buying execution with partners
- Ability to identify, organize, prioritize and manage the workloads for self
- Drive to win new business and a desire to collaborate and grow the practice with other senior team members and executive leadership
Skills
- strategy
- planning
- evaluation of search, social and programmatic digital media
- storytelling
- media strategy
- media tactics
- search
- social
- video
- display
- audio
- OOH
- TV
- digital campaign strategies
- campaign design
- performance
- pacing
- media partnerships
- data analysis
- performance optimization
- recommendations
- account management
- creative
- new business
- thought leadership
Location
- Austin
- New York City
- Los Angeles
Work Type
- Hybrid
- Remote
Experience Level
- 3-5 years
Salary/Compensations
- $75,000.00-88,000.00
About the Company
- We drive intelligent growth for ambitious businesses and leading brands.
- Customer understanding is more potent and drives greater value when insights go to work directly within marketing and experience priorities. To give our clients that advantage, we put an insights-driven operating system at the core of our design, go-to-market, and digital experience solutions.
- Material clients make smarter growth choices because they can see clearly how and when to take the shots that count. Together, we connect consumer intelligence with customer demand generation to build lasting, profitable relationships.
- Material is a global company and we work with leading brands worldwide. We create and launch new brands and products, putting innovation and value creation at the center of our practice. Our clients are leaders in their class, across sectors from technology to retail, transportation, finance, and healthcare.
- Material employees join a peer group of exceptionally talented colleagues across the company, the country, and the world. We develop capabilities and leading-edge market offerings across seven global practices including strategy and insights, design, data & analytics, technology, and tracking.
- A community focused on learning and making an impact. Material is an outcomes-focused company. We create experiences that matter, create new value, and make a difference in our clients’ lives and their customers’ lives.
Equal Opportunity
- All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.