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About the Role

Daily Mail is seeking a Sales Marketing & Creative Strategy Lead to develop the next generation of commercial partnerships for a leading global media brand. This senior role combines sales, strategy, editorial, audience, and client service to transform the brand's reach and capabilities into compelling advertising opportunities for major marketers. The ideal candidate has a proven history of creating high-revenue integrated programs and tentpole partnerships at respected digital media companies.

Responsibilities

Develop ambitious advertising and sponsorship concepts across editorial, video, social, experiential, talent, and data capabilities.
Create signature tentpole opportunities and ownable franchises for advertiser investment.
Translate cultural moments into compelling commercial platforms.
Create ideas rooted in audience insight, advertiser objectives, and brand distinctiveness.
Identify editorial franchises and audience behaviors for commercial opportunities.
Serve as a senior strategic and creative partner to the sales organization.
Participate in client and agency conversations to understand objectives and develop partnership ideas.
Lead or contribute to pitches for major accounts and high-value opportunities.
Sharpen the narrative around the value proposition of the Daily Mail.
Create frameworks to distinguish between bespoke and repeatable product opportunities.
Refine the presentation of audience, editorial authority, franchises, formats, and capabilities to the advertising marketplace.
Create high-impact sales narratives and materials.
Translate audience data into commercial stories.
Identify market whitespace and develop new commercial offerings.
Monitor the marketplace to ensure competitive commercial proposition.
Partner with editorial, video, social, product, design, production, and ad operations to ensure feasibility.
Establish a disciplined process for moving opportunities from brief to execution.
Balance creative ambition with operational feasibility, margin, and repeatability.
Protect the integrity of the original idea during campaign production.
Oversee or help build the North American Client Services function (depending on experience).
Ensure sold programs are executed to or above the promised standard.
Create clear ownership and communication across teams.
Establish best-in-class standards for campaign execution.
Identify opportunities for renewals, case studies, and strategic relationships.
Build a culture of over-delivery.

Requirements

10+ years of experience in sales marketing, integrated marketing, creative strategy, branded content, brand partnerships, or a closely related discipline within premium digital media.
Experience at multiple respected media brands, publishers, or content companies.
Demonstrated track record of developing multiple integrated programs or tentpole partnerships valued at $500K+.
Portfolio showcasing genuine conceptual creativity.
Deep familiarity with branded content, custom content, video, social, experiential, talent, sponsorship, and integrated media solutions.
Significant experience partnering directly with senior salespeople on major pitches.
Presence and communication skills to sell ideas convincingly to senior marketers and agency executives.
Strong commercial judgment.
Experience translating advertiser objectives and audience insights into creative platforms.
Strong understanding of how premium publisher organizations operate.
Experience managing and developing high-performing creative, strategy, or client-service talent.
Ability to operate comfortably in a fast-moving, high-output organization.
A genuine love for the Daily Mail and an understanding of its distinctiveness.

Skills

Sales marketing
Integrated marketing
Creative strategy
Branded content
Brand partnerships
Conceptual creativity
Commercial judgment
Strategic thinking
Communication skills
Client services
Team management

Location

Hybrid, New York City

Work Type

Full-time
Hybrid

Experience Level

10+ years

Salary/Compensations

$150,000- $185,000 plus annual discretionary bonus

Benefits

Healthcare benefits
Dental and optical coverage
401(k)
Generous paid time off
Excellent opportunities for professional development and career progression

About the Company

The Daily Mail reaches more than one billion people globally every month and is renowned for agenda-setting exclusives, breaking news, incisive commentary, and in-depth investigations.
Our distinctive editorial mix spans news, showbiz, royals, lifestyle, health, sport, money, and more.
With more than 300,000 digital subscribers across the UK, US, Australia, and beyond, and a social media following of more than 150 million, Daily Mail is one of the world's most influential digital news organizations.
Our platforms generate more than six billion video views each month across Facebook, TikTok, Instagram, YouTube, Snapchat, and other channels.

Equal Opportunity

Daily Mail US is an Equal Opportunity Employer (EOE).
We are committed to fostering diversity and maintaining an inclusive workplace culture.
We welcome applications from all qualified candidates regardless of ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
We are Disability Confident Committed.
Please let us know if you require any recruitment documentation in alternative formats or reasonable accommodations during the recruitment process.