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About the Role
Drive demand for new business and cross-sell opportunities through direct collaboration with senior marketing leadership. This role offers significant ownership, a fast-paced environment, and direct access to leadership, ideal for career acceleration in marketing.
Responsibilities
- Execute and optimize paid programs across LinkedIn Ads, Google Search/Display, and Meta, owning spend, performance, and pipeline impact.
- Create demand-generating content, including blog posts, landing pages, campaign assets, and sales enablement materials.
- Build, write, and launch email campaigns and nurture programs in HubSpot for prospects and customers.
- Design, build, and maintain conversion-focused web pages in WordPress/Elementor.
- Support CRM infrastructure in HubSpot and Salesforce, including lead routing, list hygiene, attribution, and reporting.
- Utilize AI tools to enhance content production, research, and campaign execution.
- Partner with sales and customer success on cross-sell campaigns to increase revenue from existing accounts.
- Track, report, and present results to leadership, translating data into actionable insights.
- Manage projects independently from conception through analysis.
Requirements
- Bachelor's degree in marketing, communications, business, or a related field.
- 1-2 years of marketing experience.
- High motivation with a passion for marketing and a long-term career goal in the field.
- Proactive learner seeking feedback and new skills.
- Ability to thrive in a fast-paced environment and meet high standards and tight deadlines.
- Strong writing skills with attention to detail and design.
- Comfortable with data and analytics.
Skills
- Paid program execution and optimization (LinkedIn Ads, Google Ads, Meta Ads)
- Content creation (blog posts, landing pages, campaign assets)
- Email marketing and nurture programs (HubSpot)
- Web page design and development (WordPress/Elementor)
- CRM support (HubSpot, Salesforce)
- AI tool utilization
- Data analysis and reporting
- Project management
- Sales and customer success collaboration
Experience Level
- 1-2 years
Education Level
- Bachelor's degree