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About the Role
The Assistant Account Executive (AAE) will proactively develop media relationships to secure placements in national, regional, and trade media. This role requires a quick learner who executes tasks effectively, enjoys multitasking, is detail-oriented, and thrives in a fast-paced environment. A passion for the travel and hospitality industry, proactive trend research, and social media knowledge for client engagement are essential. The AAE will also assist in researching and analyzing client-relevant issues to support daily public relations activities and administration.
Responsibilities
- Support team members by handling daily account activities including client correspondence.
- Answer media lead inquiries, develop pitches, and work with targeted media on story development.
- Serve as the daily contact person for media and Travel PR clients.
- Handle standard media requests, maintain strong media relationships, and create/update media lists.
- Write and distribute basic materials including pitch letters, news releases, press releases, backgrounders, fact sheets, bios, newsletters, prepared remarks, and program elements.
- Research and monitor client’s business and industry to maintain a current knowledge base.
- Assist in account administration duties such as client account activity reports.
- Prepare meeting agendas and meeting notes.
- Assist in research and preparation for new business pitches.
- Coordinate production and distribution of material with internal service departments to create print and video products.
- Organize and implement events and promotions for the client.
- Represent client at events or trade shows.
- Proactively develop relationships with external audiences (media, third party constituencies, etc.) to convey the client’s message.
- Assist in the mentorship and coaching of department Interns.
- Contribute to the success of Maverick Creative.
Requirements
- A bachelor's degree.
- Prior PR agency work experience, or PR/Communications/Journalism internship experience.
- Experience working with traditional and social media strategies and campaigns.
- Strong project management skills managing concurrent multiple projects.
- Strong oral and written communication skills (including PR writing and editing skills).
- Must be detail-oriented, organized, self-motivated, focused on achievement, a team player, professional/polished, enthusiastic, service-oriented, and eager to learn.
- Strong ability to thrive in a fast-paced environment, effectively multi-tasking and delivering required results by deadlines.
- Must be able to travel for business as required by the dept., in accordance with Finn Partners policy.
- Experience using all Microsoft Office products.
- Prior experience in travel/tourism public relations is a huge plus but not required.
Skills
- Travel and hospitality industry passion
- Social media for client engagement
- Media relationship development
- Public relations
- Communications
- Journalism
- Traditional media strategies
- Social media strategies
- Project management
- Oral communication
- Written communication
- PR writing
- PR editing
- Microsoft Office products
Location
- New York City
- NYC metropolitan area
Work Type
- Hybrid In-Office/WFH schedule
- Hybrid
Experience Level
- Assistant Account Executive
Education Level
- Bachelor's degree
Salary/Compensations
- $48,000- $53,000
Benefits
- Generous time-off policy with extra time off during the summer and office closure between Christmas and New Year’s Day
- Travel
- Hotel stays
- Company travel + consumer discounts
- Complimentary reservations of company house in upstate NY
- Frequent happy hours and team outings
- Wellness subsidy
- 401K
- Affordable, comprehensive health insurance
About the Company
- Maverick Creative is a NYC-based, full-service creative communications agency specializing in travel and lifestyle communications, social media and content creation.
- Finn Partners was launched in 2011 to realize Peter Finn's vision to create a leading communications agency dedicated to shaping a bold new future in which innovation and partnership are strong drivers of the brand.
- Finn Partners specializes in the full spectrum of communications services, including digital and social media.
- Practice areas include arts, consumer lifestyle & sports, corporate social responsibility, education, health, manufacturing, technology, travel, and public affairs.
- We are entrepreneurial-minded, global, and focused on integrated programs that bring to life the world-changing technologies, products, and services of our client partners.
- Our company culture celebrates delighting our clients with innovative and creative campaigns and programs, and we provide opportunities for our employees to conduct career-meaningful work in a creative, fast-paced, collaborative, and fun environment.
- We work hard and play nice.
- Headquartered in New York City, the agency has 850+ employees, with offices in cities around the world, including Boston, Chicago, Detroit, Jerusalem, London, Los Angeles, Munich, Nashville, Paris, Portland, San Francisco, Seattle, Shanghai, Singapore, and Washington D.C.