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About the Role
This foundational, mission-critical role will directly influence the future success of Pinterest's Ad Strategy. The ideal candidate is a Senior PM leader with proven ability to drive data and signal quality for an ads measurement and performance stack. They have expertise and deep understanding of data and signal quality challenges and how to build partner integrations, matching algorithms, data science models and tech solutions ensuring high quality signal and low loss across CAPI, Tag, Pixel, MMPs, DCR and other data sources. They have worked cross-functionally with engineering, data science, research, PMM, sales, and other partners and can translate complex measurement methods into credible, useful, and scalable products.
Responsibilities
- Own build and execution of Pinterest’s Data and Signal intelligence strategy to drive its Ads Measurement and Performance success.
- Own creation and execution of canonical matchable signals and optimal signal capture features: matching, dedupe, event normalization, advanced events, differential privacy, PETS.
- Define the roadmap and execution steps for quality improvements for ingested signals.
- Partner with other data leads on onboarding initiatives, ensuring integrations are scalable, usable, and adopted per requirements.
- Monitor activation health—including coverage, latency, failures, adoption, and downstream availability—and coordinate resolution of execution blockers.
- Run operating cadences, communicating progress, managing dependencies, and demonstrating the impact of activation improvements on advertiser and ads-performance outcomes.
- Partner with engineering, DS, PMM and Ads product leaders to ensure high quality signals are accurately ingested and leveraged in the Pinterest Ad Stack.
Requirements
- Minimum 6 years of experience working as a Product Manager or in a related role, including 2–4+ years of substantial ads data/signals or marketing measurement experience.
- Deep understanding of the data and signals ecosystem and how to ensure and improve data signal quality in an ad stack to drive measurement and performance. Areas of experience include signal loss mitigation, privacy-safe measurement, MMPs, CAPI, Tag, Pixel, differential privacy and clean rooms.
- Experience partnering with engineering, data science, analytics, research, or PMM cross-functional teams.
- Evidence of the ability to define new products and strategies and to execute from ideation and multi-quarter roadmaps through go-to-market and adoption.
- Ability to empathize with, anticipate the needs of, and effectively collaborate with a diverse set of stakeholders.
- Understanding of business metrics and tradeoffs in the context of online platforms.
- Experience with social, video, commerce, or organic-and-paid measurement.
- Experience building advertiser-facing measurement products or working with advertisers and agencies.
- Understanding of attribution and incrementality.
- Bachelor’s degree in a relevant field such as Computer Science, or equivalent experience
Skills
- Data and Signal intelligence
- Ads Measurement and Performance
- Canonical matchable signals
- Signal capture features
- Matching
- Dedupe
- Event normalization
- Advanced events
- Differential privacy
- PETS
- Signal quality improvements
- Onboarding initiatives
- Activation health monitoring
- Operating cadences
- Advertiser and ads-performance outcomes
- Signal loss mitigation
- Privacy-safe measurement
- MMPs
- CAPI
- Tag
- Pixel
- Clean rooms
- Attribution
- Incrementality
Location
- New York
Work Type
- In-Office Collaboration 1-2 times/quarter
Experience Level
- Senior PM leader
- Minimum 6 years of experience
- 2–4+ years of substantial ads data/signals or marketing measurement experience
Education Level
- Bachelor’s degree in a relevant field such as Computer Science, or equivalent experience
Salary/Compensations
- $164,428—$287,749 USD
Benefits
- Eligible for equity
About the Company
- Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime.
- At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.
- Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work.
- Creating a career you love? It’s Possible.
- At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that.
- Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think.
- Pinterest is uniquely positioned across the full consumer journey, from inspiration and discovery through consideration, planning, and action.
- Creators bring ideas to life, Pinners signal emerging interests and intent, and advertisers help people act on what inspires them.
- This role will help build the data foundation on which Pinterest measures its flywheel, helping advertisers understand how their ads, creator activations and organic activity contribute to performance and business outcomes.
- The output of this work will be highly impactful, influencing advertiser investment, ad opportunities, and Pinterest’s differentiation in the ads measurement ecosystem.
Equal Opportunity
- Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit.
- We want to have the best qualified people in every job.
- All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws.
- We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
- If you require a medical or religious accommodation during the job application process, please complete this form for support.