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About the Role

Drive the next generation of data-driven video and audio products. As an Expert Director Product Strategy & Media Products, you will be responsible for the strategic development of our video (TV, ATV, CTV, Online Video) and audio product portfolio with a focus on video. You will think holistically about reach and performance, identify market potential early on, and develop innovative product solutions that measurably drive growth, conversion, and business success. You will convince stakeholders at all levels through strategic clarity, entrepreneurial thinking, and strong communication skills. This position is a specialist leadership role without direct personnel responsibility – you will steer and advance topics and take on the following tasks.

Responsibilities

Responsibility for strategy, expansion, and profitability of our video and audio portfolio
Development of new linear and digital solutions for video and audio
Management of product roadmaps, business cases, and pricing and monetization models
Analysis of market trends, platform innovations, and new growth areas
Close collaboration with investment, client, product, and commercial teams
Establishment of scalable processes, quality standards, and best practices
Management of strategic partnerships with platforms, technology providers, and publishers
Technical leadership of interdisciplinary teams and strategic initiatives

Requirements

Several years of experience in digital marketing, product management, or the video environment
Deep understanding of the video landscape (TV, ATV, CTV, Online Video) and ideally know-how in digital audio
Experience in the economic management of products or business areas, including KPI and P&L responsibility
Strong understanding of data-driven business models, AdTech, and MarTech
Strategic mindset combined with strong implementation skills
Actively use AI-powered tools in your daily work and recognize potential to make processes more efficient, smarter, and innovative
Fluent German and English skills

Skills

Product Strategy
Media Products
Video
Audio
Data-driven
Product Management
AdTech
MarTech
AI

Location

selected locations worldwide

Work Type

Hybrid
Flexible Work
Remote work from selected locations worldwide (up to six weeks per year)

Experience Level

Expert

Benefits

Continuous professional development via digital learning platform
Individual career paths with clear development and advancement opportunities
Access to national and international talent and development programs
Regular feedback and transparent performance development
Personal support through mentoring program
Access to modern AI tools for more efficient, data-driven, and innovative work
Practical training and learning opportunities in AI and digital innovations
Opportunity to actively shape new technologies and integrate them into daily work
Flexible work from selected locations worldwide
Up to six weeks per year working abroad
Flexible working hours
Childcare support
Subsidy for Deutschlandticket
Fair compensation for overtime
30 vacation days plus additional special leave days
Diverse sports and health offerings, including cooperation with Urban Sports Club
Mental health support through Mental Health Program
Security and support in challenging life situations through Working with Cancer Policy
Active commitment to Diversity, Equity & Inclusion
Taking responsibility together in Sustainability Squad
Opportunities to get involved in social projects and create social added value
Welcome Week for a successful start
Personal support through Buddy program
Structured onboarding for a successful start

About the Company

Publicis Media is the second-largest media agency network worldwide and part of the French communications group Publicis Groupe.
As a global holding company, Publicis Media operates through its global agency brands Zenith, Starcom, and Spark, which manage and continuously develop customer business in strategic communication consulting in over 100 countries.
In addition, central specialist teams at Publicis Media support the agencies' clients in the areas of: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.

Equal Opportunity

We value diversity and look forward to hearing how your previous experience could enrich our team.