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About the Role

Join Limina's marketing team to drive demand generation by planning, launching, and optimizing campaigns for privacy, security, and data leaders. Gain hands-on experience across demand generation functions and see your work directly impact the pipeline.

Responsibilities

Execute integrated campaigns from brief to launch, including building emails, landing pages, and forms.
Coordinate timelines across the marketing team.
Manage the webinar program end-to-end, including topics, speakers, promotion, registration, live sessions, and follow-up.
Promote content across owned, earned, and paid channels like email, LinkedIn, content syndication, and partner co-marketing.
Support paid media efforts with audience building, ad copy creation, and performance tracking.
Grow the database by building and cleaning target lists, managing imports, and ensuring accurate segmentation.
Coordinate event promotion to drive prospect engagement and meeting bookings.
Own the logistics of the case study program, from sourcing customers to managing interviews and approvals.
Adapt campaign content and case studies into sales-ready assets for various industries and use cases.
Build target lists and campaign materials for the ABM pilot in partnership with the MDR.
Report on campaign performance, identifying drivers of leads and pipeline, and recommending strategic shifts.

Requirements

0 to 2 years of experience in B2B marketing, demand generation, marketing operations, or a related role.
Internships and campaign work are considered.
Ability to execute campaigns from idea to launch, paying attention to details.
Comfort with analyzing data to understand campaign performance and make adjustments.
Ability to write clear and compelling copy for various marketing materials.
Familiarity with a marketing automation platform or CRM (e.g., HubSpot) is a plus.
Experience with LinkedIn ads is a plus.
Strong relationship skills for working with customers and internal teams.
Willingness to learn a technical product and understand data privacy, AI, and compliance.
Low ego and high ownership, with attention to details like list cleanup and UTM tracking.

Skills

Campaign execution
Email marketing
Landing page creation
Webinar management
Content promotion
Paid media support
Audience building
Ad copy writing
Performance tracking
Database growth
List management
Segmentation
Event promotion
Case study management
Asset creation
ABM
Reporting
Analytical skills
Writing skills
Relationship building
Technical curiosity

Location

Toronto, ON (Hybrid)
New York City, NY (Remote)

Work Type

Hybrid
Remote

Experience Level

0-2 years

Benefits

Competitive compensation
Base plus variable pay
Equity participation
Comprehensive benefits

About the Company

Limina is the contextual data intelligence platform built for the AI era, evolved from Private AI.
The platform governs sensitive data across the enterprise AI lifecycle, including classification, redaction, RAG pipelines, and real-time data security.
Limina deploys within the customer's environment with no third-party data processing and provides audit-ready compliance outputs for HIPAA, GDPR, CPRA, PCI-DSS, and more.
Trusted by enterprise leaders including Zurich Insurance, MUFG Bank, RBC, Intact Insurance, Boehringer Ingelheim, and Deloitte.