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About the Role
We are seeking a GTM Engineer to develop systems, automations, and AI-powered workflows that enhance the speed and pipeline generation capabilities of Heidi's go-to-market teams. This role operates at the intersection of Marketing, Sales, and Customer Success, reporting to the VP of Marketing. The focus is on treating go-to-market as an engineering challenge, identifying and resolving manual or inefficient processes through scalable system development. You will be responsible for projects spanning lead generation, prospecting, enrichment, routing, sequences, AI workflows, integrations, rep tooling, and GTM analytics, with the autonomy to experiment with new tools and strategies for customer acquisition.
Responsibilities
- Build our lead-generation engine, including automated research, segmentation, personalization, prospecting and enrichment workflows, and signal-based campaigns.
- Engineer lists and sequences across email, call and LinkedIn.
- Manage a team of AI agents that connect our CRM, marketing automation, enrichment, sales engagement, and analytics systems.
- Build HubSpot data models, lifecycle workflows, routing, and funnel reporting, partnering with RevOps on data quality and shared standards.
- Map clinicians, practices, provider groups, and parent organizations to identify buying groups, resolve duplicates, and validate account relationships.
- Connect our GTM stacks using APIs, webhooks, automation platforms, and lightweight code.
- Reduce unnecessary tools and partner with engineering and data to build the right stack.
- Run experiments, measure results, and scale the systems that work.
Requirements
- 3+ years of experience in GTM Engineering, Marketing or Revenue Operations, Growth Engineering, or a similarly technical GTM role.
- You have carried a number or supported a rep who did.
- Comfortable working with APIs, webhooks, and data integrations.
- Experience using LLMs and AI APIs to build practical GTM workflows.
- Strong understanding of B2B SaaS funnels, lead management, account-based marketing, and sales processes.
- Comfortable operating in a fast-moving environment where the answer often isn't obvious and experimentation is expected.
Skills
- Expert in Clay and Hubspot
- Strong familiarity with tools such as LinkedIn Sales Navigator
Location
- US
- UK
- Canada
- Europe
Work Type
- Full-time
Experience Level
- 3+ years of experience
Benefits
- Healthcare, Dental and Vision benefit options
- 401k with 3% match
- $100/month Healthy Heidi's budget
- $700/year learning and development budget
- $500 home office setup budget
- Recharge Days after major pushes
About the Company
- Healthcare needs a better rhythm: one that keeps care continuous and human. Heidi is building an AI Care Partner that works alongside clinicians to make that possible.
- We're a team of doctors, engineers, designers, researchers, and creatives building tools that help clinicians stay focused on what matters most: their patients.
- In just 18 months, Heidi has given back more than 18 million hours to healthcare professionals, supporting 73 million patient visits in 116 countries. Today, more than two million patient visits each week are powered by Heidi worldwide.
- Backed by significant venture funding, we're growing fast across the US, UK, Canada, and Europe, partnering with leading health systems and thousands of clinicians globally.