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About the Role
The Media Planner supports senior team managers, contributes to client service, and assists in managing media plan executions. They will handle day-to-day client contacts, nurture relationships with client partner agencies, and build positive relationships with client contacts.
Responsibilities
- Day to day for some client contacts
- Nurture relationships with and work directly with client partner agencies
- Build positive relationships with client contacts
- Assist in the development of media plans and presentations in conjunction with senior planners
- Be able to put smaller plans together and execute with minimal management direction
- Support Digital campaign launches and digital trafficking
- Effectively work with AdOps, Partner vendors, Finance, Investment Team and other internal groups in order to ensure the campaign performance
- Effectively work with Finance, Investment Team, Traffic and other internal groups in order to ensure that client activity is in good order
- Support planning team to ensure deadlines are met
- Oversee all media accounting and administrative duties required on assigned accounts, including monthly media expenditure reports (BCRs)
- May carry out buy brief meetings with Investment Team
- Access appropriate research as it applies to clients’ needs, using Integrated Media Systems, InfoSys, COMNavigator, comScore, and other proprietary tools
Requirements
- Strong customer service skills
- Demonstrated time management and multitasking skills with great attention to detail
- Solid collaborative and team work oriented skills
- Excellent verbal and written communication skills
- Understanding of media across digital channels and analytics reports
- Trafficking knowledge (preferred)
- Proficiency with research tools
- Strong computer skills with a particular emphasis in Excel and PowerPoint
- Desire to develop and excel in their media career and a passion for all things media
- Begin to develop presentation skills
- Begins to understand the client’s business
- Develop understanding of Systems Thinking
- Develop presentation skills
- Develop audience planning skills
- 1-2 years media planning/buying experience
Skills
- Excel
- PowerPoint
- Systems Thinking
- Audience planning
Location
- Remote
- Hybrid
Work Type
- Hybrid
Experience Level
- 1-2 years media planning/buying experience
Education Level
- Post-secondary degree, specialization in Advertising and/or Marketing an asset.
Salary/Compensations
- $39,750—$66,250 CAD
Benefits
- Competitive medical, group retirement plans, vision, and dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
About the Company
- WPP is the trusted growth partner for the world’s leading brands.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
- Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
Equal Opportunity
- WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.