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About the Role
We are seeking an organized, energetic, and detail-oriented Field Marketing Events Specialist to support field marketing programs across EMEA. This role involves bringing events and field marketing programs to life by working closely with regional sales teams, partners, and the global marketing organization to execute programs that engage prospects and customers, support pipeline, and strengthen Upwind’s presence in key EMEA markets. You will manage the entire event lifecycle, from venue and vendor coordination to post-event follow-up, requiring exceptional organization, attention to detail, and follow-through in a fast-paced, high-growth environment.
Responsibilities
- Support the planning and execution of field marketing programs across EMEA, including industry conferences, executive dinners, workshops, meetups, partner programs, and Upwind-hosted events.
- Coordinate event logistics, timelines, budgets, vendors, venues, registration, catering, AV, branded materials, and onsite requirements with the EMEA Sr. Field Marketing Manager.
- Manage event operations and logistics, including swag and collateral orders, international shipments, booth materials, show services, storage, and delivery coordination across EMEA.
- Support onsite event execution, including setup, registration, vendor coordination, attendee experience, booth management, and teardown.
- Partner with regional sales teams to support event recruitment, including target account lists, invitations, registration tracking, attendee communication, and sales follow-up.
- Coordinate with partners and regional organizations on co-sponsored events, joint activations, sponsorship deliverables, and event logistics.
- Manage digital components supporting field programs, including event invitations, registration pages, email communications, and post-event follow-up.
- Maintain accurate event calendars, project trackers, budgets, registration lists, program documentation, and internal communications.
- Coordinate with Upwind’s global marketing, design, social, demand generation, and operations teams to ensure programs are executed consistently and on brand.
- Track event attendance, engagement, costs, leads, and other program results to help measure performance and business impact.
- Research venues, vendors, conferences, sponsorship opportunities, and local experiences across EMEA markets.
- Identify opportunities to improve processes, event experiences, and operational efficiency.
- Build strong working relationships with regional sales teams and serve as a reliable marketing partner for EMEA programs.
Requirements
- 1–3 years of experience in field marketing, event marketing, events, hospitality, experiential marketing, or a related role.
- Hands-on experience coordinating events, meetings, conferences, hospitality programs, or similar experiences.
- Strong organizational and project management skills with excellent attention to detail.
- Ability to manage multiple events, projects, deadlines, and logistics simultaneously.
- Experience working with vendors, venues, hotels, conference organizers, or event production partners.
- Experience coordinating shipments, swag, branded materials, AV, catering, registration, and other event logistics.
- Strong written and verbal communication skills.
- Confidence working with internal teams, external vendors, and partners.
- Collaborative and comfortable working closely with sales teams in a fast-paced environment.
- Resourceful and proactive, with the ability to identify and solve problems quickly.
- Ability to take direction and independently own projects and tasks.
- Ability to work across different countries, cultures, and time zones within EMEA and with a global team.
- Willingness to travel regularly across EMEA and occasionally internationally for event support.
- Ability to lift, carry, and move boxes or event materials up to approximately 18 kg / 40 lbs.
Skills
- Field marketing
- Event marketing
- Event coordination
- Project management
- Organizational skills
- Attention to detail
- Vendor management
- Venue coordination
- Logistics management
- Communication skills
- Collaboration
- Problem-solving
- Digital marketing components
Location
- EMEA
Work Type
- Full-time
Experience Level
- 1-3 years