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About the Role
Kai is seeking a hands-on digital marketer to manage campaigns and channels, reporting to the VP of Revenue Marketing. This role involves planning, building, launching, and optimizing integrated programs to reach security buyers, with significant ownership and a path to strategic involvement. The position utilizes AI tools and workflows to enhance productivity.
Responsibilities
- Plan integrated, multi-channel campaigns that pair content and creative with distribution channels.
- Incorporate buyer insights into planning through AI-assisted and human research for targeting and messaging.
- Define campaign KPIs and track performance across the funnel.
- Build, launch, and optimize paid campaigns across SEM and LinkedIn, including retargeting and display.
- Manage agency or contractor support.
- Run email and nurture programs, and distribute content and webinars.
- Support account-based plays with sales, including list building and personalized outreach.
- Own landing pages, forms, tracking, and routing.
- Run A/B tests and apply SEO basics to improve conversion.
- Utilize AI tools, workflows, and agents for research, content production, campaign operations, and reporting.
- Administer and improve the martech stack, and test new tools and tactics.
- Report campaign performance and insights with actionable recommendations.
Requirements
- 4–5+ years in B2B digital or demand gen marketing, ideally at a startup or in security/tech.
- Hands-on experience building and optimizing paid campaigns (SEM, LinkedIn).
- Experience with a marketing automation platform and CRM (HubSpot, Marketo, Salesforce).
- Practical, daily use of AI tools in marketing work.
- Comfort with data analysis and acting on campaign performance insights.
- Clear communication skills for briefing creative and presenting results.
- Experience with ABM/ABX or tools like Clay, 6sense, or Common Room is a plus.
- Experience marketing to security buyers is a plus.
- SEO or CRO experience is a plus.
Skills
- Digital Marketing
- Campaign Management
- SEM
- LinkedIn Ads
- Marketing Automation
- CRM
- AI Tools
- Data Analysis
- A/B Testing
- SEO
- CRO
- ABM/ABX
Location
- Remote
Work Type
- Full-time
Experience Level
- Mid-level
Benefits
- Generous compensation
- Highly competitive salaries
- Equity options
- Supportive work environment
About the Company
- Kai is the AI company rebuilding cybersecurity for the machine-speed era.
- Founded by second-time founders and trusted by Fortune 500 enterprises.
- Building a future where security has no categories, no silos, and no human speed bottlenecks.
- The Kai Agentic AI Platform replaces fragmented, human-limited workflows with agentic AI systems.
- Well-funded with $125M raised.
- Proven track record with Fortune 500 and Global 1000 companies.
- Experienced founders with over 20 years in cybersecurity.
- World-class leadership team with extensive experience from influential companies.
- Frontier AI Applied Research Team operating at the leading edge of agentic AI systems.
Equal Opportunity
- Kai is an equal opportunity employer.
- We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.