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About the Role
The Account Director plays a pivotal role in leading senior client engagements, driving organic business growth, and delivering transformative healthcare communications. This role acts as a trusted advisor to clients and an inspiring leader to cross-functional agency teams, driving overall account vision, creative excellence, team development, and financial profitability.
Responsibilities
- Build Senior Client Relationships: Cultivate and maintain long-term client relationships built on deep trust, credibility, and strategic partnership.
- Lead Strategic Account Growth: Collaborate with Strategy and Planning to transform client business objectives, scientific insights, and market dynamics into actionable communications strategies and tactics.
- Champion Creative & Brief Development: Co-develop and interrogate project briefs to ensure alignment with client objectives, regulations, and standards; partner actively with creative teams throughout development.
- Manage & Mentor Teams: Lead, motivate, and develop direct reports (Account Managers and Account Executives), delegating tasks appropriately, setting priorities, and supporting their professional growth.
- Drive Financial Performance & Viability: Oversee overall account profitability, budgeting, resource utilization, and forecasting, ensuring agency profitability while delivering high-value work on time and on budget.
- Mine New Business: Proactively identify and seize organic growth opportunities within existing client accounts and contribute to agency new business pitches.
- Pitch & Present Proposals: Confidently present, sell, defend, and negotiate agency strategic proposals and creative work with senior client stakeholders.
- Ensure Agency Supremacy: Collaborate seamlessly across all agency disciplines at the right time and manage client vendor relationships to maintain agency leadership.
- Executive Escalation & Reporting: Regularly inform the Group Director / Managing Partner on account health, performance, and key milestones, escalating issues as needed.
Requirements
- 6+ years' experience in the medical communications / healthcare advertising industry, including a proven track record in a leadership role.
- Fluent in English with outstanding written, spoken, and presentation skills.
- Proficiency in MS Office Tools (especially Excel and PowerPoint) and familiarity with CRM tools, e-commerce, paid search, and emerging digital media.
- Proven capability to develop, write, and deliver clear, persuasive briefs and collaborate effectively with creative teams.
- Strong commercial and financial acumen, with experience managing account P&L, resource forecasting, and agency profitability.
- Exceptional leadership and interpersonal skills with a collaborative, solution-oriented approach in an integrated agency environment.
Skills
- Scientific Degree completed with Marketing/Economics specialization (or equivalent industry experience).
- MS Office Tools (especially Excel and PowerPoint)
- CRM tools
- E-commerce
- Paid search
- Emerging digital media
Location
- Europe
Work Type
- Hybrid
Experience Level
- 6+ years
- Leadership role
Education Level
- Scientific Degree with Marketing/Economics specialization or equivalent industry experience
About the Company
- VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth.
- VML is part of WPP, the trusted growth partner for the world's leading brands.
- VML Health crafts innovative solutions that drive meaningful change and improve patient outcomes.
- The European hub is a buzzing center for collaboration, bringing together diverse talent to serve clients across the continent.
- We are obsessed with leveraging the power of creativity and technology to solve complex challenges.
- We thrive in a fast-paced, collaborative environment where new ideas are always welcome.
Equal Opportunity
- WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.